Marketing - Articles - Page 6

Marley Engineered Products Unveils New Logo

February 13, 2025

This refresh aligns Marley Engineered Products more closely with its parent company, SPX Technologies, reinforcing the brand's commitment to delivering innovative, sustainable solutions for a changing world.

Added Sales Moves to State-of-the-Art Facility in Addison, Illinois

February 12, 2025

The move comes as part of the company’s continued growth and commitment to better serving its clients, customers, and employees.

CEO Warrior Sandy Papavero to Speak at AHR Expo.jpg

CEO Warrior's Sandy Papavero to Speak at AHR Expo

February 4, 2025

The mindset expert will provide home service company owners with the tools they need to overcome their reluctance to adopt new technologies.

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ACCA Welcomes Cornerstone Advertising to Ranks of Strategic Partners

February 4, 2025

For more than 25 years, Cornerstone Advertising has been dedicated to helping HVACR contractors achieve measurable marketing success.

MOMENTUM BUILDING MARKETING

PR Boosts Brand Loyalty so Companies Stand Out

Building this devotion requires exceptional customer service, high-quality delivery and a strong emotional connection with clients.

February 3, 2025

Heather Ripley

Brand loyalty is crucial for profitability and customer retention in the home service industry. Building this devotion requires exceptional customer service, high-quality delivery and a strong emotional connection with clients.

Contractor Profit Advantage

First Impressions Are Important

The pros and cons of service call charges versus free estimates and the implications of charging by the hour versus by the task.

February 3, 2025

Richard DiToma

Success in the plumbing, heating and cooling industry hinges on both technical expertise and exceptional customer service. Columnist Richard DiToma emphasizes the importance of first impressions, particularly during initial phone interactions.

Feature

Stop-and-Shop Experience

Mixing old-school customer service with emerging trends, read what’s trending with customers at Granite Bay Plumbing Gallery.

February 3, 2025

Jason Craig, the founder and owner of Granite Bay Plumbing Gallery, first launched Sierra Plumbing Supply in Grass Valley, California, in September 1994.

Sonnhalter Updates Comprehensive List of Vocational Education Programs

January 28, 2025

Sonnhalter has updated its free database of vocational education and technical programs across the United States.

BDR Welcomes Hundreds of Home Service Professionals to Annual SPARK Event

January 28, 2025

The business training and coaching experts energized contractors and industry leaders to take on the new year to conquer new challenges.

Oatey Co. Announces 2025 Cohort of Oatey Ambassadors, Taps New All-Star Ambassadors

January 15, 2025

The manufacturer added nine new Ambassadors and two All-Star Ambassadors to its award-winning social media program, which continues to expand its impact.