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Home » Topics » Marketing

Marketing
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PHCN0525_public relations building customer trust.jpg
MOMENTUM BUILDING MARKETING

Make Your Home Service Company a Household Name

Public relations can enhance brand visibility and credibility, ultimately leading to business growth.
May 1, 2025
Heather Ripley

Public relations expert Heather Ripley explores the importance of incorporating PR into the marketing strategies of plumbing, electrical and HVAC companies.


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Charles D Jones Company Announces Appointment of New Vice President.jpg

Charles D Jones Company Announces Appointment of New Vice President

April 15, 2025

Charles D Jones Company is proud to announce the appointment of Ben Caudill as its new vice president of sales and marketing.


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iStock-178508986.jpg
Feature

Turn Online Reviews into Revenue

Search engines, especially Google, reward businesses that demonstrate consistent customer satisfaction with more prominent local search results.
April 3, 2025

Positive customer reviews have become the modern-day version of word-of-mouth referrals, giving your business the boost it needs to earn trust, bring in new customers and show up more prominently in search results.


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PHCN0425_2025 goal plan action.jpg
MOMENTUM BUILDING MARKETING

Not Meeting Your 2025 Goals? Boost Your Brand With a Little PR

Integrate PR with your existing marketing efforts to stand out from the competition and achieve your goals.
April 3, 2025
Heather Ripley

Public relations can enhance your business plan by increasing brand awareness, positioning you as a community thought leader, and supporting your marketing campaigns. 


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Lemon Seed Marketing Launches The Great American Brand Story.jpg

Lemon Seed Marketing Launches The Great American Brand Story

April 1, 2025

One deserving home service company will see its image transformed, moving into their next chapter powered by a new brand, coaching, a PR campaign and more.


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Newport Brass Unveils Redesigned Website for Enhanced User Experience.jpg

Newport Brass Unveils Redesigned Website for Enhanced User Experience

March 31, 2025

Newport Brass has launched a fully redesigned website, offering showrooms, design professionals, and homeowners’ seamless access to product information and design inspiration.


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PHCPPros Off the Cuff: "Know What You Bring to the Table" with mSupply’s Mary Jo Hann.jpg

PHCPPros Off the Cuff: "Know What You Bring to the Table" with mSupply’s Mary Jo Hann

March 31, 2025

In our latest episode, Mary Jo Hann, vice president of enterprise marketing for mSupply (formally known as Marcone), discusses her career path, what excites her most about the current opportunities in the HVAC industry, the advice she would give to other women looking to advance in HVAC, and more! 


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BDR Helps Home Service Contractors Gain Competitive Edge With New Spring Training Courses.jpg

BDR Helps Home Service Contractors Gain Competitive Edge With New Spring Training Courses

March 13, 2025

BDR helps home service contractors gain competitive edge with new spring training courses.


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CEO Warrior Adds New Mindset, Recruiting Classes to Year-Long Training Schedule.jpg

CEO Warrior Adds New Mindset, Recruiting Classes to Year-Long Training Schedule

March 13, 2025

The global business training, coaching and implementation organization will host online and in-person events for members.


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PHCN0325_posiitive business reputation.jpg
MOMENTUM BUILDING MARKETING

Beyond Google: Building a Positive Offline Reputation with PR

A strong presence in the community increases brand awareness and customer loyalty, and provides a buffer during business crises.
March 3, 2025
Heather Ripley

For the home service industry, marketing your plumbing company means that you need awesome truck wraps and you must appear on the first page of any local Google search result.


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