Most plumbing businesses invest in fairly predictable marketing: Google Search ads, a Facebook or Instagram presence, maybe a yard sign at a job site and a wrapped truck.

Discover how AI search is reshaping how homeowners find contractors, and why digital PR must lead the strategy to build crucial online credibility and authority.

Discover how mechanical contractor Cox Engineering uses creative social media marketing to bridge communication gaps, build trust, and successfully recruit the next generation of tradespeople.

How three generations of McLaren reps built an enduring family legacy by prioritizing deep relationships and unmatched tenure in a rapidly changing industry.

A practical look at the everyday habits and emotional needs driving supplier loyalty—and how counter teams can keep earning that choice every morning.

The free virtual event on June 4 will feature AI education, Spanish-language programming, major product updates, and recognition of the next generation of trades leaders.

Celebrating its 10th anniversary, Eastern Energy Expo welcomed more than 3,800 attendees and 215 exhibitors to Mohegan Sun, marking one of the show’s most successful events to date.

The updated brand brings together plumbing, electrical and air conditioning services under one clear identity. 

APR Supply Co. has launched a refreshed brand identity, including an updated logo and a new tagline: In Your Corner. Always.

“Perfecting Water. Protecting Life.” connects science-driven innovation with everyday benefits — from cleaner water and better-tasting drinks to softer skin and appliance protection.