Marketing https://www.phcppros.com/rss en-us A. O. Smith Kicks Off Spring Promotion With Participating Wholesale Partners A. O. Smith has launched its highly anticipated Spring Tools promotion.

]]> http://www.phcppros.com/articles/23277 Mon, 13 Apr 2026 12:15:00 -0400 https://www.phcppros.com/articles/23277-a-o-smith-kicks-off-spring-promotion-with-participating-wholesale-partners A. O. Smith Kicks Off Spring Promotion With Participating Wholesale Partners.jpg The Great Makeover: Why Electrification Is Our “Excellent” Opportunity Explore how the plumbing and heating industry is trading traditional boilers for high-efficiency electrification, turning the "Great Makeover" of 2026 into a massive opportunity for contractors and wholesalers.

]]> http://www.phcppros.com/articles/23173 Wed, 01 Apr 2026 00:00:00 -0400 https://www.phcppros.com/articles/23173-the-great-makeover-why-electrification-is-our-excellent-opportunity iStock-2254314376.jpg California Heat Pump Partnership Launches Statewide Marketing Campaign to Drive Heat Pump Adoption The Wall Whisperer campaign engages consumers and contractors in a multi-pronged marketing approach to build widespread awareness for heat pumps, celebrate the state’s workforce, and accelerate market demand.

]]> http://www.phcppros.com/articles/23078 Thu, 05 Mar 2026 13:02:00 -0500 https://www.phcppros.com/articles/23078-california-heat-pump-partnership-launches-statewide-marketing-campaign-to-drive-heat-pump-adoption California Heat Pump Partnership Launches Statewide Marketing Campaign to Drive Heat Pump Adoption.jpg This Year, Change Demands a Reinvention Operating System If you sometimes feel like me, that you’re facing nonstop disruption, you may not be imagining it. In particular, it’s a question that over the past few years I’ve asked myself as each year ended. 

]]> http://www.phcppros.com/articles/23052 Mon, 02 Mar 2026 00:00:00 -0500 https://www.phcppros.com/articles/23052-this-year-change-demands-a-reinvention-operating-system Tw0326_old ways wont open new doors.jpg How to Drive More Sales Using Your Product Visuals In today’s market, customers encounter products long before they ever touch them in a showroom.

]]> http://www.phcppros.com/articles/23046 Mon, 02 Mar 2026 00:00:00 -0500 https://www.phcppros.com/articles/23046-how-to-drive-more-sales-using-your-product-visuals TW0326_stylish but realistic space.jpg Housecall Pro Launches Yelp Integration to Streamline Lead Management for Home Service Businesses The collaboration sends Yelp’s high-intent leads directly into Housecall Pro’s Job Inbox, helping pros respond faster, stay organized and win more jobs.

]]> http://www.phcppros.com/articles/22927 Thu, 12 Feb 2026 12:14:00 -0500 https://www.phcppros.com/articles/22927-housecall-pro-launches-yelp-integration-to-streamline-lead-management-for-home-service-businesses Housecall Pro Launches Yelp Integration to Streamline Lead.jpg Coffee Connections Learn how a lifetime of "coffee connections" and old-school political wisdom can transform a sales career from being a mere vendor into becoming a vital, 911-style partner for your customers.

]]> http://www.phcppros.com/articles/22834 Mon, 02 Feb 2026 00:00:00 -0500 https://www.phcppros.com/articles/22834-coffee-connections TW1125_people in coffeeshop.jpg Why Even the Best PHC Contractors Stay Invisible Online Stop letting potential leads pass you by and learn how small, consistent updates to your Google presence can transform your business from invisible to a top-tier local choice.

]]> http://www.phcppros.com/articles/22820 Mon, 02 Feb 2026 00:00:00 -0500 https://www.phcppros.com/articles/22820-why-even-the-best-phc-contractors-stay-invisible-online iStock-872409924.jpg DDS Launches Acadia App for Shopify, Delivering Real-Time Product Data to B2B Distributors and Manufacturers The new app provides Shopify users with a seamless way to maintain accurate and up-to-date product content without manual file handling, spreadsheet cleanup, or reformatting.

]]> http://www.phcppros.com/articles/22715 Tue, 06 Jan 2026 14:06:00 -0500 https://www.phcppros.com/articles/22715-dds-launches-acadia-app-for-shopify-delivering-real-time-product-data-to-b2b-distributors-and-manufacturers DDS Launches Acadia App for Shopify, Delivering Real-Time Product Data to B2B Distributors and Manufacturers.jpg Heather Ripley Launches Updated "Next Level Now" Book for Home Services Award-winning public relations veteran shares insights and best practices for residential service companies to grow their business.

]]> http://www.phcppros.com/articles/22649 Thu, 18 Dec 2025 12:36:00 -0500 https://www.phcppros.com/articles/22649-heather-ripley-launches-updated-next-level-now-book-for-home-services Heather Ripley Launches Updated Next Level Now Book for Home Services.jpg Sonnhalter Wins PRSA Rocks Award Sonnhalter wins a gold award in B2B Campaign category on behalf of NIBCO.

]]> http://www.phcppros.com/articles/22570 Tue, 02 Dec 2025 10:45:00 -0500 https://www.phcppros.com/articles/22570-sonnhalter-wins-prsa-rocks-award Sonnhalter Wins PRSA Rocks Award.jpg Doing Good? Don’t Hide it — Share it and Inspire More Good Learn how home service businesses can amplify their charitable giving through authentic PR to boost community impact, employee engagement, and brand reputation.

]]> http://www.phcppros.com/articles/22548 Mon, 01 Dec 2025 00:00:00 -0500 https://www.phcppros.com/articles/22548-doing-good-dont-hide-it-share-it-and-inspire-more-good PHCN1225_volunteers at community food bank.jpg Marketing for Plumbers Learn how plumbers can rise above heavy competition by leveraging digital tools, showcasing certifications and values, and building a strong online presence that earns trust, drives leads, and grows a loyal customer base.

]]> http://www.phcppros.com/articles/22540 Mon, 01 Dec 2025 00:00:00 -0500 https://www.phcppros.com/articles/22540-marketing-for-plumbers iStock-520689407.jpg Construction worker pointing with finger on search bar Housecall Pro Announces Winter Summit 2025 This year's event will feature Emmy Award-winning TV host Mike Rowe, best known for "Dirty Jobs" and his work with the mikeroweWORKS Foundation, in an exclusive fireside chat.

]]> http://www.phcppros.com/articles/22517 Wed, 19 Nov 2025 17:08:00 -0500 https://www.phcppros.com/articles/22517-housecall-pro-announces-winter-summit-2025 Housecall Pro announces Winter Summit 2025.jpg Rocket Group Acquires Bellaire Air Conditioning The deal expands Rocket Group’s presence into Texas, and adds capacity to serve homeowners across Greater Houston, including the Bellaire, Katy and Sugar Land areas, effective immediately.

]]> http://www.phcppros.com/articles/22513 Wed, 19 Nov 2025 14:17:00 -0500 https://www.phcppros.com/articles/22513-rocket-group-acquires-bellaire-air-conditioning Rocket Group Acquires Bellaire Air Conditioning.jpg BDR Welcomes Nate Agentis as Director of Plumbing Vertical The home service business consultancy has acquired the Plumbing CEO platform along with its founder, expanding its lineup of growth and support resources for the trades.

]]> http://www.phcppros.com/articles/22491 Mon, 17 Nov 2025 12:28:00 -0500 https://www.phcppros.com/articles/22491-bdr-welcomes-nate-agentis-as-director-of-plumbing-vertical BDR Welcomes Nate Agentis as Director of Plumbing Vertical.jpg From Foot Traffic to Forever Customers Standing out at home shows takes more than a flashy booth — with the right PR and marketing strategy, your plumbing brand can turn every handshake and demo into lasting visibility, stronger credibility, and year-round business growth.

]]> http://www.phcppros.com/articles/22395 Mon, 03 Nov 2025 00:00:00 -0500 https://www.phcppros.com/articles/22395-from-foot-traffic-to-forever-customers PHCN1125_The Surfin' Plumbers at home show.jpg Daryn Cherry Joins mSupply as Vice President of Marketing In this role, Cherry will be responsible for implementing multi-channel marketing initiatives that continue to boost the customer experience through quality service, accessible inventory and reliable delivery.

]]> http://www.phcppros.com/articles/22348 Thu, 23 Oct 2025 12:03:00 -0400 https://www.phcppros.com/articles/22348-daryn-cherry-joins-msupply-as-vice-president-of-marketing Daryn Cherry Joins mSupply as Vice President of Marketing.jpg Nexstar Network Hosts Annual Super Meeting The flagship event brings together independent residential home services contractors for connection, innovation, and growth.

]]> http://www.phcppros.com/articles/22338 Wed, 22 Oct 2025 13:11:00 -0400 https://www.phcppros.com/articles/22338-nexstar-network-hosts-annual-super-meeting Nexstar Network Hosts Annual Super Meeting.jpg Rocket Group Continues National Growth with Acquisition of Oklahoma-based Wolf’s Heating and Air Conditioning This latest acquisition strengthens Rocket Group’s presence in the Southwest and enhances its ability to deliver comprehensive heating and cooling solutions to both residential and commercial customers.

]]> http://www.phcppros.com/articles/22306 Wed, 15 Oct 2025 13:30:00 -0400 https://www.phcppros.com/articles/22306-rocket-group-continues-national-growth-with-acquisition-of-oklahoma-based-wolfs-heating-and-air-conditioning Rocket Group Continues National Growth with Acquisition of Oklahoma-based Wolf’s Heating and Air Conditioning.jpg A. O. Smith Announces Fall Promotion with Participating Wholesale Partners A. O. Smith has launched its highly anticipated Fall Tools promotion.

]]> http://www.phcppros.com/articles/22300 Tue, 14 Oct 2025 14:09:00 -0400 https://www.phcppros.com/articles/22300-a-o-smith-announces-fall-promotion-with-participating-wholesale-partners A. O. Smith Announces Fall Promotion with Participating Wholesale Partners.jpg Five Tips for Effective Vehicle Wrap Design A vehicle wrap is more than mobile décor — it’s a powerful branding tool. Dan Antonelli of KickCharge Creative outlines five essentials for effective wraps: start with a strong brand, avoid photos, limit copy, design to stand out (not blend in), and keep it simple.

]]> http://www.phcppros.com/articles/22227 Wed, 01 Oct 2025 00:00:00 -0400 https://www.phcppros.com/articles/22227-five-tips-for-effective-vehicle-wrap-design tuck-and-howell-truck-wrap-after-rebranding.jpg Don’t Let Regulations Scare Homeowners: How PR Helps When plumbing regulations change, smart contractors use clear communication and strategic PR to build trust, educate the public, and position themselves as industry leaders.

]]> http://www.phcppros.com/articles/22224 Wed, 01 Oct 2025 00:00:00 -0400 https://www.phcppros.com/articles/22224-dont-let-regulations-scare-homeowners-how-pr-helps PHCN1025_plumber repairing leak.jpg Sonnhalter 16th Annual Tool Drive Raises $36,000 Worth of Donations for Habitat for Humanity Since Sonnhalter began its efforts in 2010, it has raised $603,000 in donations.  

]]> http://www.phcppros.com/articles/22169 Fri, 19 Sep 2025 10:30:00 -0400 https://www.phcppros.com/articles/22169-sonnhalter-16th-annual-tool-drive-raises-36-000-worth-of-donations-for-habitat-for-humanity Sonnhalter 16th Annual Tool Drive Raises $36,000 Worth of Donations for Habitat for Humanity.jpg Reliance Water Heaters Launches New Website The fully redesigned website offers an immersive and user-friendly experience with a focus on meeting the needs of homeowners.

]]> http://www.phcppros.com/articles/22102 Thu, 04 Sep 2025 14:23:00 -0400 https://www.phcppros.com/articles/22102-reliance-water-heaters-launches-new-website Reliance Water Heaters Launches New Website.jpg The Power of Discounts

Discounts can boost business—but only if you know your true costs, set smart profit margins, and price above those costs. Plan carefully to stay profitable, even with deals.

]]> http://www.phcppros.com/articles/22053 Mon, 01 Sep 2025 00:00:00 -0400 https://www.phcppros.com/articles/22053-the-power-of-discounts PHCN0925_special offer.jpg The Power of Storytelling: Make Your Plumbing Company Memorable and Trustworthy Want to stand out from the competition and earn lasting customer loyalty? Start by telling your story — because in business, your most powerful tool might just be the tale only you can tell.

]]> http://www.phcppros.com/articles/22048 Mon, 01 Sep 2025 00:00:00 -0400 https://www.phcppros.com/articles/22048-the-power-of-storytelling-make-your-plumbing-company-memorable-and-trustworthy iStock-2216274946.jpg Modern retro aesthetic design. Colorful content pillars labeled BRAND CONTENT COMMUNICATION EMOTION SHARE emerge from vintage typewriter. Concept of storytelling, modern brand messaging Weil-McLain Unveils Bold Brand Campaign This campaign marks the next step in the company’s evolution, building on its updated visual identity introduced earlier this year.

]]> http://www.phcppros.com/articles/22004 Mon, 18 Aug 2025 12:31:00 -0400 https://www.phcppros.com/articles/22004-weil-mclain-unveils-bold-brand-campaign Weil-McLain Unveils Bold Brand Campaign.jpg Don’t Let Your Social Media Hurt Your Chances at Scoring Earned Media Opportunities While social media can elevate a home service business’s visibility and attract earned media, it also opens the door to public scrutiny—making a strategic, professionally managed approach essential for amplifying credibility while mitigating risks.

]]> http://www.phcppros.com/articles/21929 Mon, 04 Aug 2025 00:00:00 -0400 https://www.phcppros.com/articles/21929-dont-let-your-social-media-hurt-your-chances-at-scoring-earned-media-opportunities PHCN0625_business crisis solution.jpg Rinnai Launches National Consumer Campaign to Showcase Benefits of Going Tankless Rinnai takes a fresh, humorous approach to capturing the inefficiencies of outdated water heater technology while championing endless hot water and energy savings found in tankless systems.  

]]> http://www.phcppros.com/articles/21896 Thu, 24 Jul 2025 16:48:00 -0400 https://www.phcppros.com/articles/21896-rinnai-launches-national-consumer-campaign-to-showcase-pbenefits-of-going-tankless Rinnai Launches National Consumer Campaign to Showcase pBenefits of Going Tankless.jpg