Recently, I interviewed the CEO of a distribution-based co-operative group. This gentleman is a longtime veteran of the distribution industry and has spent the last 20-plus years working to improve the relationships between his member distributors and their preferred suppliers.

Asking showroom people how they handle pricing can lead to some interesting conversations. Many showroom professionals use a flat discount-off-list habit that has been common for ages. For some reason, we think consumers know that 25 percent off list is the “right” price. But why? 

In 1920, a master plumber by the name of Harry Chernick recognized a need and an opportunity to serve his community in the City of Detroit.

Alexander has been involved in marketing within the heating, plumbing and solar industry for more than 18 years. 

AD’s eCommerce Solutions team welcomed more than 350 attendees across eight divisions and two countries to its fourth eCommerce Summit.

This year is an opportunity for you to change for the better, whatever that may be for your situation. If you’re going through a challenging time, as hard as it may be, I encourage you to embrace this chapter. If you are riding high on success, embrace it and share it with others.

Lehtinen joined Oatey in 2017 as director of marketing, bringing nearly 20 years of experience in sales, marketing and brand management.

Regardless of whether you are a sole owner, partner or employee of the business that pays you for your labors, your attitude is vital to your future.

By country, same-store sales of members in the United States grew 4 percent, Canada same-store member sales were up 3 percent and Mexico same-store sales decreased by 15 percent.

By adding public relations to your marketing toolkit, you raise awareness of your brand and make it more likely that customers will choose you when they need help.