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Home » Topics » Marketing

Marketing
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Feature

Three Tips for Increasing Repeat Business

Recurring revenue can deliver profound benefits to any company.
October 2, 2023

Recurring revenue can deliver profound benefits to any company.



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MOMENTUM BUILDING MARKETING

Four Tips To Share Your Story

Telling a good story is a skill home service contractors should learn.
October 2, 2023
Heather Ripley

A great way for home service contractors to build their brand is to get proficient in storytelling. That is, telling customers what their company is, not only what it does. Read on as Heather Ripley offers compelling tips for telling your company’s story to interest readers or listeners.


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Prestige Awards Names Ripley PR Agency of the Year.jpg

Prestige Awards Names Ripley PR Agency of the Year

September 29, 2023

The Tennessee-based global public relations agency takes the Southeast USA honors for 2023-2024.


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Oatey Co. Receives Company of the Year Award From Engage! Cleveland.jpg

Oatey Co. Receives Company of the Year Award From Engage! Cleveland

September 29, 2023

Oatey Co. was recognized as the Company of the Year in the large company category at Engage!


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IAMFA Appoints Mueller Associates Jason Dittrich Vice President of Marketing and Communications.jpg

IAMFA Appoints Mueller Associates Jason Dittrich Vice President of Marketing and Communications

September 26, 2023

This prestigious position highlights Dittrich’s exceptional skills and contributions to the fields of marketing, communications, and museum facility management and his commitment to advancing the mission of IAMFA.


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Showroom Excellence

Be the Trusted Advisor

You should trust that every brand you carry is of excellent quality and has a story or heritage behind it that makes it command a higher price.
September 25, 2023
Jeff MacDowell

Does brand matter in our industry? When a consumer enters a showroom, are the decisions made based on the brand they want or the style?


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Brooke Chase Associates Recruiting Team Expands.jpg

Brooke Chase Associates Recruiting Team Expands

September 21, 2023

Brooke Chase Associates is pleased to welcome Mark Otto to the firm as a recruiter.


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14th Annual Sonnhalter Tool Drive Raises Over $100,000 Worth of Donations for Habitat for Humanity.jpg

14th Annual Sonnhalter Tool Drive Raises Over $100,000 Worth of Donations for Habitat for Humanity

September 21, 2023

Since Sonnhalter began its efforts in 2010, it has collected $517,000 in donations.


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Infinity Drain Welcomes Jen Dombkowski as Marketing Director.jpg

Infinity Drain Welcomes Jen Dombkowski as Marketing Director

September 5, 2023

With a strong track record of strategic marketing leadership, Dombkowski is set to drive Infinity Drain's marketing efforts to new heights.


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MOMENTUM BUILDING MARKETING

The Fly in the Ointment: Leveraging Bad Reviews to Build Your Business

Allowing customer comments or reviews to fall into a black hole can damage your reputation and create problems for your business.
September 4, 2023
Heather Ripley

Check out Heather Ripley’s column and learn how  customer reviews are a great tool to build your home services business — even bad reviews. Customer comments or reviews that go unanswered can damage your reputation and create problems for your business.


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