A great way for home service contractors to build their brand is to get proficient in storytelling. That is, telling customers what their company is, not only what it does. Read on as Heather Ripley offers compelling tips for telling your company’s story to interest readers or listeners.

The Tennessee-based global public relations agency takes the Southeast USA honors for 2023-2024.

Oatey Co. was recognized as the Company of the Year in the large company category at Engage!

This prestigious position highlights Dittrich’s exceptional skills and contributions to the fields of marketing, communications, and museum facility management and his commitment to advancing the mission of IAMFA.

Does brand matter in our industry? When a consumer enters a showroom, are the decisions made based on the brand they want or the style?

Brooke Chase Associates is pleased to welcome Mark Otto to the firm as a recruiter.

Since Sonnhalter began its efforts in 2010, it has collected $517,000 in donations.

With a strong track record of strategic marketing leadership, Dombkowski is set to drive Infinity Drain's marketing efforts to new heights.

Check out Heather Ripley’s column and learn how  customer reviews are a great tool to build your home services business — even bad reviews. Customer comments or reviews that go unanswered can damage your reputation and create problems for your business.

Helping contractors take their business to the next level, best-selling author of "Next Level Now: PR Secrets to Drive Explosive Growth for your Home Service Business," shares insights and experience in new series on leading manufacturer's For the Pro platform.