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Home » Topics » Management , How To

Management , How To
Management , How To RSS Feed RSS

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Showroom Excellence

Don’t Make Your Customers Miserable

Being relentless in pursuing great people will always be your No. 1 priority; having a great store is priority No. 2.
November 3, 2023

The retail shopping experience has grown consistently worse in 2023. 


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Feature

Optimizing Team Performance with KPI Tracking

From CSRs answering phones to techs making service calls and everything in between, numbers tell the true story.
October 2, 2023

From CSRs answering phones to techs on calls and everything in between, the numbers behind each key performance indicator tell the true story.


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Feature

Three Tips for Increasing Repeat Business

Recurring revenue can deliver profound benefits to any company.
October 2, 2023

Recurring revenue can deliver profound benefits to any company.



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MOMENTUM BUILDING MARKETING

Four Tips To Share Your Story

Telling a good story is a skill home service contractors should learn.
October 2, 2023
Heather Ripley

A great way for home service contractors to build their brand is to get proficient in storytelling. That is, telling customers what their company is, not only what it does. Read on as Heather Ripley offers compelling tips for telling your company’s story to interest readers or listeners.


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Inventory Management

Let’s Get Personal — Again

Whether they walk in the door, make a phone call, send an email or go to our website, we want our customers to feel welcome.
October 2, 2023
Jason Bader

I recently invited Susan Merlo, author of “The Digital Distributor,” to speak to our peer collaboration community about personalization and the use of artificial intelligence (AI).


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Rethink Your Competitive Advantage

Attend AIM/R to learn best practices and how to recruit and develop the next generation of reps.
October 2, 2023

It was an honor to be invited to participate in the 51st annual AIM/R conference, but it’s even better when you’re asked back a second time by popular request!


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Showroom Excellence

Be the Trusted Advisor

You should trust that every brand you carry is of excellent quality and has a story or heritage behind it that makes it command a higher price.
September 25, 2023
Jeff MacDowell

Does brand matter in our industry? When a consumer enters a showroom, are the decisions made based on the brand they want or the style?


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MOMENTUM BUILDING MARKETING

The Fly in the Ointment: Leveraging Bad Reviews to Build Your Business

Allowing customer comments or reviews to fall into a black hole can damage your reputation and create problems for your business.
September 4, 2023
Heather Ripley

Check out Heather Ripley’s column and learn how  customer reviews are a great tool to build your home services business — even bad reviews. Customer comments or reviews that go unanswered can damage your reputation and create problems for your business.


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The 7-Power Contractor

Should You Add Another Trade?

Careful consideration and reflection, honest financial projections, manuals and training will allow your company to add a new trade successfully.
September 4, 2023
Al Levi

When considering whether to add a new trade to your company, you need to ask yourself if your company is the one people think about when they want top-notch work in the trade(s) you work in. Master this before adding another focus to your business.


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Feature

Artificial Intelligence: Building Better Distributors

How even unconventional companies can optimize inventories.
September 4, 2023

Earnest Machine imports, distributes and manufactures fastener products for agriculture, construction equipment, heavy transportation, mining, structural construction and wind industries. 


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