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Home » Authors » Richard DiToma
Richard DiToma

Richard DiToma

Richard P. DiToma has been involved in the PHC industry since 1970 starting as an apprentice, then, becoming a journeyman and master. He spent 41 years as an award-winning contractor. As a contracting business coach/consultant he has authored books on contracting business management as well as customized price guides for contractors. He created and facilitates seminars on business management for groups and individual businesses. His Contractor Advantage programs show contractors how to do the right thing. For information or to contact DiToma: call 845-639-5050; email richardditoma@verizon.net; mail to R & G Profit-Ability, Inc. P.O. Box 282, West Nyack. N.Y. 10994.

Articles

ARTICLES

Contractor Profit Advantage

The Seven Basic Hurdles of Business

Regardless of an entrepreneurial spirit, PHC contractors must tackle these obstacles to find success.
April 2, 2021
Richard DiToma
No Comments

Whether you are already a plumbing, heating or cooling service contractor or thinking about becoming one, the following hurdles of business pertain. 


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Contractor Profit Advantage

Think Like a Consumer, Act Like a Businessperson

Look for an edge to put your company above the mediocrity delivered by other PHC contractors in your area who are just people in business.
March 8, 2021
Richard DiToma

Look for an edge to put your company above the mediocrity delivered by other PHC contractors in your area who are just people in business.


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pe02_ditoma
Contractor Profit Advantage

Calculating a Profitable Selling Price

To measure your true costs, determine your operational and proportionate costs as they pertain to each task.
February 1, 2021
Richard DiToma
No Comments
The contract price of any PHC task should be calculated in the estimated average time spent on labor and overhead, blended with the average material used and the desired profit margin.
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phc01_ditoma
Contractor Profit Advantage

Resolve to Excel

Follow your own destiny; don’t follow the lead of contractors who are not good businesspeople.
January 4, 2021
Richard DiToma
No Comments
Follow your own destiny; don’t follow the lead of contractors who are not good businesspeople.
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phc12_ditoma
Contractor Profit Advantage

Solving the Biggest Problems Contractors Face

Setting sales prices, giving consumers a reason to trust their businesses, and hiring/retaining good techs.
December 1, 2020
Richard DiToma
No Comments
Business owners struggle with setting sales prices, giving consumers a reason to trust their businesses, and hiring/retaining good techs.
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phc11_ditoma
Contractor Profit Advantage

Contract Pricing Solves Problems, Improves Business Results

As a professional, you should tell your clients the price of any task before they authorize you to perform it.
October 31, 2020
Richard DiToma
No Comments
As a professional, you should tell your clients the price of any task before they authorize you to perform it.
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phc10_ditoma
Contractor Profit Advantage

Choose Your Profit Margin Wisely

Ten vital factors to consider will help you decide on the correct margin for your business.
October 6, 2020
Richard DiToma
No Comments
Ten factors to consider when choosing a profit margin.
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phc09_ditoma
Contractor Profit Advantage

Discounting Can Be Profitable

Remember to apply the fundamentals of mathematics when choosing discount percentages — never sell below your true costs.
August 31, 2020
Richard DiToma
No Comments
Remember to apply the fundamentals of mathematics when choosing discount percentages — never sell below your true costs.
Read More
phc08_ditoma
CONTRACTOR PROFIT ADVANTAGE

A Hideous Business Disease Called ‘Myfundsarelow’

Poor business practices will make your company susceptible to this widespread small business ailment.
August 10, 2020
Richard DiToma
No Comments
A husband and wife team in the plumbing service business, who suffer from a business disease affecting many PHC businesses, recently contacted me.
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phc07_ditoma
Contractor Profit Advantage

Stop Employees from Asking for a Raise

You can rid yourself of this awkward problem by paying everyone with two levels of pay — base pay and incentive pay.
July 5, 2020
Richard DiToma
No Comments
You can rid yourself of this awkward problem by paying everyone with two levels of pay — base pay and incentive pay.
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View All Articles by Richard DiToma

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