By adding public relations to your marketing toolkit, you raise awareness of your brand and make it more likely that customers will choose you when they need help.

Today, the only selling point is an exceptional, over-the-top customer experience executed with empathy, respect and honesty.

If we want our people to perform at a high level, we must show others how to remove obstacles. We must give our people the latitude to make operational decisions. We must make the goal, not the path, the most important principle in our success.

The Wholesaler reached out to wholesale distributors from coast to coast to tell us what was happening in their areas and what to expect down the road. Here is what each had to report.

For more than a century Erb Co. has served its community of customers by bringing its best foot forward, every day. This year, the wholesaler of plumbing, heating, PVF, and air conditioning equipment and supplies celebrates 120 years in business while maintaining the very values its founders opened the doors with in 1900. 

Science tells us that time is relative. I’m not going to do a deep dive into why this is true, but do yourself a favor and check out some YouTube videos on this topic.

Every business, no matter how big or how small, needs a vision, some kind of guide to future success.

If you have been working as a contractor for a while, you are probably no stranger to the numerous payment issues that plague the industry. Payment delays and even nonpayment are all too familiar possibilities contractors need to prepare for every time they take on a construction project. 

As we head into what will more than likely be one of the most fascinating — and perhaps explosive political times in our nation’s history — now is an excellent opportunity to sit back and reflect on how you feel about the direction of the country.