In 2018, PHCPPros became a majority-woman company with 54 percent women and 46 percent men. While this may not seem like news, serving a traditionally male industry of the trades makes this change announcement-worthy.

One of the most important parts of running a successful business is hiring the right people. However, that task becomes increasingly difficult as the unemployment rate decreases and fewer people are looking for jobs.

Besides using the toilet and washing their hands, the top five things Americans do in a public restroom are check their appearance, blow their nose or cough, get away, use their cell phone, and change clothes.

Gee focused his verbal presentation on the industry skills gap, the use of new media to attract talent, success of apprenticeships and training programs in the industry, and the bias against trade jobs.

Many manufacturers open up direct sales to counter a competitive threat or serve a channel that distributors are not interested in pursuing. However, if they do so without researching their channels and end users, and lack a solid financial evaluation of the channel costs, their efforts are usually unsuccessful.

By connecting with your target audience, keeping brand vision consistent and communicating effectively with your clients, you shape the entire customer experience online, in-store and in-home.

In Europe and Asia, tankless water heaters are common, but in the United States, this fact is less so. But while U.S. homeowners and commercial building operators have often chosen storage-type units over tankless, the pendulum is beginning to swing in the other direction as consumers place greater emphasis on environmental impact and efficiency. 

Technology is playing a key role in today’s trends too, giving rise to improvements that foster healing therapies or help to create healthier, more sanitary environments.