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Home » Topics » Marketing

Marketing
Marketing RSS Feed RSS

Watsco increases sales with e-commerce strategy

February 21, 2017
Watsco recently reported record fourth-quarter sales of $914 million with full-year sales in 2016 increasing almost 3 percent to $4.22...
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Wilo USA welcomes new regional sales manager

February 20, 2017
Wilo USA, a provider of pumps and pump solutions for building services, water management and groundwater, welcomed Mike Conti as...
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Ferguson acquires P.V Sullivan Supply?

February 17, 2017
Ferguson has announced the acquisition of P.V. Sullivan Supply Co., Inc. in an asset transaction completed Feb. 13.  P.V. Sullivan...
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Buying Online
e-Commerce

Understanding Online Sales

It’s in the commodities where e-commerce competition strikes.
February 7, 2017
Scott Benfield
  Our recent research of distributor sales online finds that slightly more than 60 percent of companies sell less than...
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Warehouse
Business Management

Observing the Operation of the Business

You can observe a lot by looking.
February 7, 2017
Rich & Jen Schmitt
As consultants, we have visited many wholesalers’ stores and warehouses over the last 26 years (Jen hasn’t been visiting quite...
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Online Profitability

Online Profitability

Strive to meet the challenge to be productive in an increasingly competitive business climate where meeting customer expectations requires agility and flawless execution to maximize margins.
January 10, 2017
Sharon Rehana
With technology constantly changing the ways we buy and sell, it’s no wonder those in the wholesaler industry are looking...
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Best Practices
Business Management

Distribution Best Practices

January 10, 2017
Rich & Jen Schmitt
In many parts of the country, the pace of commerce has slowed somewhat as winter sets in.  Many wholesalers are taking a well-deserved break...
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S Jacobs Plumbing

Plumbing is a Women's Job

Barriers are only obstacles if you don’t find a way around them. Master Plumber Sue Jacobs shares her story of how she does that every day. 
January 1, 2017
Sharon Rehana
A one-woman company, S. Jacobs Plumbing serves the needs of residential, commercial and industrial customers in Norwood, Massachusetts. Owner Sue...
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It’s Not Your Father’s Career

Why – and how – women can succeed in the plumbing industry. 
January 1, 2017
You’ve likely seen a few of GE’s popular TV commercials about Owen, the young, bespectacled man who announces to friends...
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Marketing
e-commerce

Marketing is Essential to Wholesaler e-Commerce

Some two-thirds of digital washouts are management’s failure to change the culture of the firm or acquire the skills to make e-commerce work.  
December 6, 2016
Scott Benfield
The growth of e-commerce as a competitive advantage in B2B distribution is becoming well known.   Almost weekly, we get...
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