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A. O. Smith Donates 30 Water Heaters to Shelter Equity for Affordable Housing Complex.jpg

A. O. Smith Donates 30 Water Heaters to Shelter Equity for Affordable Housing Complex

July 28, 2026

The donation provides hot water and high efficiency for new housing development in Franklin, Tennessee.


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APR Supply Co. to Open Joint Branch With Schaedler Yesco in New Brighton, Pennsylvania.webp

APR Supply Co. to Open Joint Branch With Schaedler Yesco in New Brighton, Pennsylvania

July 27, 2026

The branch is expected to open with full operations underway first quarter 2027.


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GF Building Flow Solutions Unveils Updated North American Headquarters.jpg

GF Building Flow Solutions Unveils Updated North American Headquarters

July 23, 2026

GF Building Flow Solutions celebrates the official re-opening of its North American headquarters in Apple Valley, Minnesota, following its newly completed office renovation. 


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Oatey Co. Promotes Alan Toot to Vice President, Engineering.jpg

Oatey Co. Promotes Alan Toot to Vice President of Engineering

July 22, 2026

Toot will lead Oatey's engineering team, driving product innovation and long-term growth.


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Infinity Drain Launches Newly Redesigned Website.jpg

Infinity Drain Launches Newly Redesigned Website

July 22, 2026

Infinity Drain redefines its digital presence with a streamlined, design-centric website to simplify specification.


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Clean Restrooms Support Public Health and Visitor Loyalty.jpg

Clean Restrooms Support Public Health and Visitor Loyalty

July 22, 2026

Bradley survey highlights the value of clean, well-maintained restrooms during peak travel season.


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iStock-2252530183.jpg
AI search

Why Credibility Now Shapes How PHCP Brands Are Found

As AI-driven search changes how customers find information, PHCP brands must strengthen credibility across channels to shape how they are discovered and understood.
July 22, 2026
Madelyn Young

For years, search has been one of the most reliable ways for customers to find information about services, products and companies. When someone needed an answer, they typed a question into Google. They scanned the results. They clicked a link. If your company had useful website content, strong keywords and credible backlinks, you were more likely to show up on the results page.


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PDI Acquires Appliance Dealer Guy Gunter Home.webp

PDI Acquires Appliance Dealer Guy Gunter Home

July 20, 2026

PDI has acquired Atlanta-based company Guy Gunter Home in alignment with the company’s growth and expansion goals across the Southeast. 


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Blue Cardinal Home Services Acquires D&D Plumbing, Heating & Air Conditioning.jpg

Blue Cardinal Home Services Acquires D&D Plumbing, Heating & Air Conditioning

July 20, 2026

The transaction was facilitated by David Yezbak, president of Apogee Equity Partners.


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+osb Announces Retirement of Michael Pinet.jpg

+osb Announces Retirement of Michael Pinet

July 20, 2026

+osb announces the retirement of Michael Pinet following 24 years of dedicated service and valued contributions to the company.


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