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Home » Authors » Richard DiToma

Articles by Richard DiToma

phc12_ditoma
Contractor Profit Advantage

Solving the Biggest Problems Contractors Face

Setting sales prices, giving consumers a reason to trust their businesses, and hiring/retaining good techs.
December 1, 2020
Richard DiToma
Business owners struggle with setting sales prices, giving consumers a reason to trust their businesses, and hiring/retaining good techs.
Read More
phc11_ditoma
Contractor Profit Advantage

Contract Pricing Solves Problems, Improves Business Results

As a professional, you should tell your clients the price of any task before they authorize you to perform it.
October 31, 2020
Richard DiToma
As a professional, you should tell your clients the price of any task before they authorize you to perform it.
Read More
phc10_ditoma
Contractor Profit Advantage

Choose Your Profit Margin Wisely

Ten vital factors to consider will help you decide on the correct margin for your business.
October 6, 2020
Richard DiToma
Ten factors to consider when choosing a profit margin.
Read More
phc09_ditoma
Contractor Profit Advantage

Discounting Can Be Profitable

Remember to apply the fundamentals of mathematics when choosing discount percentages — never sell below your true costs.
August 31, 2020
Richard DiToma
Remember to apply the fundamentals of mathematics when choosing discount percentages — never sell below your true costs.
Read More
phc08_ditoma
CONTRACTOR PROFIT ADVANTAGE

A Hideous Business Disease Called ‘Myfundsarelow’

Poor business practices will make your company susceptible to this widespread small business ailment.
August 10, 2020
Richard DiToma
A husband and wife team in the plumbing service business, who suffer from a business disease affecting many PHC businesses, recently contacted me.
Read More
phc07_ditoma
Contractor Profit Advantage

Stop Employees from Asking for a Raise

You can rid yourself of this awkward problem by paying everyone with two levels of pay — base pay and incentive pay.
July 5, 2020
Richard DiToma
You can rid yourself of this awkward problem by paying everyone with two levels of pay — base pay and incentive pay.
Read More
phc06_ditoma
Contractor Profit Advantage

The Time to Change is Long Overdue

Switching to contract pricing allows your customers to make informed decisions on repairs and replacement based on their budgets.
June 1, 2020
Richard DiToma
In 1980, debates among PHC contractors began regarding whether to charge consumers by the hour or by the job. Some contractors sided with time and material pricing while others raved about the benefits of quoting prices before commencing services.
Read More
phc05_ditoma
Contractor Profit Advantage

The Nonprofit Price Virus

Take a look at your business protocols and make sure you are running at peak performance during this healthcare and economic crisis.
May 5, 2020
Richard DiToma
As I write this article, I am self-isolating at home, wondering about the coronavirus pandemic and its impact on our lifestyles. Obviously, the pandemic must be addressed for us to have lives that can have styles. 
Read More
phc04_ditoma
Contractor Profit Advantage

When is Your Price Right?

Guessing or setting prices based on what others charge is the wrong way to establish your rates.
March 31, 2020
Richard DiToma
Following forms that make no sense, guessing at your prices or setting your prices based on what others charge is the wrong way to establish your rates.
Read More
phc02_ditoma
Contractor Profit Advantage

Attitude Affects Assets

Owners are responsible for laying the groundwork necessary for techs to have positive attitudes.
February 5, 2020
Richard DiToma
Regardless of whether you are a sole owner, partner or employee of the business that pays you for your labors, your attitude is vital to your future.
Read More
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