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Home » Authors » Richard DiToma

Articles by Richard DiToma

Five common contractor misperceptions

August 9, 2014
Richard DiToma
The PHC industry was founded on logic and mathematical fundamentals. Technically, drainage flow, water supply flow, and the sizing of...
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Eight essential business vital signs you must monitor

May 19, 2014
Richard DiToma
Time is fleeting. Once an hour is gone, it is gone forever. This is especially true in the contracting business...
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How much do you keep out of each consumer dollar?

May 8, 2014
Richard DiToma
Consumers often make snide remarks about how much money PHC contractors make, as if contractors incur no cost in servicing...
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Markup vs. profit margin

April 9, 2013
Richard DiToma
Vito, a plumbing contractor from New York, writes, “I would like an explanation of gross profit. Why is it always...
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