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Home » Topics » Marketing

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PHC1122_after-hours-emergency-services.jpg
The 7-Power Contractor

Do You Extend Services 24/7/365 to Customers?

Teach your technicians, and yourselves, why providing after-hours and emergency services is the right thing to do for your customers.
November 4, 2022
Al Levi

It seems as if the days of after-hours emergency services are gone for home services businesses. The primary reason is a lack of qualified technicians and business owners wanting to keep existing techs happy. However, what about keeping customers happy?


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ACCA Launches 2023 Marketing Masters Award Program.jpg

ACCA Launches 2023 Marketing Masters Award Program

October 26, 2022

ACCA is seeking nominations for its Marketing Masters Awards, sponsored by RYNO Strategic Solutions.


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Bradford White  Names Rich Simons Senior Vice President of Product Strategy and Marketing.jpg

Bradford White Names Rich Simons Senior Vice President of Product Strategy and Marketing

October 24, 2022

 
Simons will lead corporate-wide strategic planning and product development initiatives.


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S. Williston Sales Co. Celebrates 15th Anniversary.jpg

S. Williston Sales Co. Celebrates 15th Anniversary

October 19, 2022

This year marks the 15th year founding anniversary of S. Williston Sales Co., a manufacturer representative company serving New England and Upstate New York.


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HIRI Predicts National Inflation Bulge Will Decelerate Home Improvement Spending Through 2024.jpg

HIRI Predicts National Inflation Bulge Will Decelerate Home Improvement Spending Through 2024

October 17, 2022

Data from the recently released market forecast indicates standard activity levels as inflation spikes and households face reduced income growth.


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NKBA.jpg

NKBA Announces Move to New Global Headquarters in Bethlehem, Pennsylvania

October 13, 2022

The kitchen and bath trade association moves to emerging "creative Class” city.


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KBIS Announces Design Bites 2.0.jpg

KBIS Announces Design Bites 2.0

October 13, 2022

A bigger, better and bolder product preview program runs on NKBA Live in January, culminating on KBIS Next Stage.


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NKBA Hosts First Women to Women Mentoring Conference.jpg

NKBA Hosts First Women to Women Mentoring Conference

October 12, 2022

NKBA presented its inaugural Women to Women (W2W) Mentoring Conference, Sept. 6- 8, 2022, at the 21c Hotel in Louisville, Kentucky.


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PHC1022_new blog post.jpg
MOMENTUM BUILDING MARKETING

Company Blogs Are Good for Business

However, don’t take them lightly. Your blog involves, at a minimum, weekly attention if you want it to remain fresh and relevant.
October 3, 2022
Heather Ripley

Blogs can help your company stay in touch with your customers, distributors and vendors. However, since it is an extension of your website and your company, make sure blog posts are professional. Read on for some tips for a successful blog.


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PHC1022_business referral concept.jpg
The 7-Power Contractor

Creating an Effective Referral Network

A rising tide lifts all boats: The recommendations you make are ones that will serve not only customers well, but your company and others, too.
October 3, 2022
Al Levi

When customers or potential customers call you about an HVAC or electrical service, but you only do plumbing work, make sure you have a network of first-class HVAC-only and electric-only contractors to recommend. 


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