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Home » Topics » Marketing

Marketing
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Scorpion Survey Reveals Unique Perspectives Across Generations

Scorpion Survey Reveals Unique Perspectives Across Generations

June 9, 2022
The consumer survey unearths new insights on digital marketing, online privacy and personalization, and media preferences.
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Feature

After-Hours Service Charges and Your Target Customers

June 3, 2022
The New Flat Rate Propels Home Service Businesses Into the Future with Business Uncensored

The New Flat Rate Propels Home Service Businesses Into the Future with Business Uncensored

May 31, 2022
The price generating software company helps owners sharpen business practices with proven strategies at annual event.
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The Granite Group Unveils New Logo and Tagline

The Granite Group Unveils New Logo and Tagline

May 24, 2022
The move modernizes the company’s visual identity and amplifies its belief that its people and product assortment are the best in the distribution business.
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HIRI Predicts Continued Growth for Home Improvement Products Market

HIRI Predicts Continued Growth for Home Improvement Products Market

April 27, 2022
Data from the recently released market update indicates a return to pre-pandemic market levels as inflation spikes and households complete home improvement projects.
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Uponor Enhances Customer Loyalty Program

Uponor Enhances Customer Loyalty Program

April 20, 2022
The program has been rebranded as Uponor Pro Rewards.
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Franklin Electric Announces Results of 2021 Training, Education and Support Program

Franklin Electric Announces Results of 2021 Training, Education and Support Program

April 18, 2022
In total, the company's inside support team helped more than 85,000 customers get answers, while in-field personnel hosted 200 training sessions, and the online education team trained nearly 3,000 users via FranklinTECHOnline.
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ACCA Honors Rosenberg Indoor Comfort with Elite Marketing Master Award

ACCA Honors Rosenberg Indoor Comfort with Elite Marketing Master Award

April 1, 2022
The Marketing Masters Awards program, which is split into five categories, honors and recognizes the best marketing programs developed and implemented by ACCA contractor members.
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Momentum Building Marketing

Public Relations 101: See and Be Seen

Making your company more visible online can boost its reputation and solidify you as the expert in your industry or community.
April 1, 2022
Heather Ripley

With so many companies vying for visibility online, a small- to mid-sized business owner may feel that trying to outpace the bigger companies within their industry is a losing battle.


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The 7-Power Contractor

Mastering Dispatch from Beginning to End

CSRs, dispatchers and technicians communicating seamlessly is the key to happy customers, more referrals and more profit.
April 1, 2022
Al Levi

One of the questions I get asked all the time by clients and customers is, “Why can’t my customer service rep also be my dispatcher?”


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