Marketing

HVAC Contractor’s Video Goes Viral

June 22, 2018

Three-minute Facebook post garners 1.2 million views.

A. O. Smith Names Ogan Director-Product Management, Technical Support

June 18, 2018

The new hire will oversee operations for two branches in Tennessee.

The New Flat Rate Unveils New Interactive Website

The New Flat Rate Heads to Minneapolis

June 12, 2018

Free, full-day event offers business owners the tools to accurately calculate their billable hour and implement strategies to improve profits.

AIM/R Annual Conference registration Now Open

June 11, 2018

Over 300 people have registered for the 46th annual conference.

HARDI-Host-Annual-Marketing-&-Sales-Conference

HARDI Hosts Annual Marketing & Sales Conference

June 11, 2018

Members flocked to Florida to hear from different experts in the marketing and sales industry.

LIXIL Americas Hires New Chief Marketing Officer

June 7, 2018

The award-winning new hire will lead iconic plumbing brands across America.

Distribution Report

Shining a Light on Master Distribution

Today’s successful MD is one who can be nimble with their inventory and distinguish themselves from a customer service perspective.

June 6, 2018

Ruth Mitchell

The need a Master Distributor fills in the channel, and one company’s mission of delivering more than just product.

e-Commerce

Structural and Cultural Changes To Compete Online, Part Three

Cultural impediments of brick and mortar distribution.

June 6, 2018

Scott Benfield

In the previous parts of this series, we’ve reviewed competitive changes wrought by e-commerce outside of traditional distribution.

Contractor Profit Advantage

How to Answer the Price Question

A well-planned pricing guide will allow your techs to answer the consumer’s price question properly and profitably.

June 4, 2018

Richard DiToma

How do you react when the consumer asks, “How much will that cost?”

Momentum Building Marketing

Anniversary Celebrations: A Valuable PR Tool for Your Company

Be it one year or 100 years, milestones are a great way to boost your company’s visibility.

June 4, 2018

Heather Ripley

A company birthday isn’t just a celebration of longevity, but can be an opportunity to strengthen its presence in the community.

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HVAC Contractor’s Video Goes Viral

A. O. Smith Names Ogan Director-Product Management, Technical Support

The New Flat Rate Heads to Minneapolis

AIM/R Annual Conference registration Now Open

HARDI Hosts Annual Marketing & Sales Conference

LIXIL Americas Hires New Chief Marketing Officer

Shining a Light on Master Distribution

Structural and Cultural Changes To Compete Online, Part Three

How to Answer the Price Question

Anniversary Celebrations: A Valuable PR Tool for Your Company

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