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Home » Authors » Heather Ripley

Articles by Heather Ripley

PHC_June_2018_ripley
Momentum Building Marketing

Anniversary Celebrations: A Valuable PR Tool for Your Company

Be it one year or 100 years, milestones are a great way to boost your company’s visibility.
June 4, 2018
Heather Ripley
No Comments
A company birthday isn’t just a celebration of longevity, but can be an opportunity to strengthen its presence in the community.
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2018 PHC May Heather Ripley
Momentum Building Marketing

Powerful Word of Mouth

Businesses can use social media to get people talking.
May 15, 2018
Heather Ripley
No Comments
Communication strategy begins with word of mouth.
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2018 April PHC Heather Ripley
Momentum Building Marketing

Standing Out in the Home Service Field

Are you the expert in your market or industry?
March 30, 2018
Heather Ripley
No Comments
Promoting yourself and your business is not as hard as you think.
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2018 PHC March Heather Ripley
Momentum Building Marketing

SEO: Dominate Search Engine Rankings

All you need is the right content.
February 28, 2018
Heather Ripley
No Comments
Social media visibility and high search engine rankings are the magic words.
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2018 PHC Feb Heather Ripley
Momentum Building Marketing

Check Your Feed

How to step up your social media game for recruiting.
February 10, 2018
Heather Ripley
No Comments
Your qualified applicants are right under your nose.
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2018 Jan PHC Heather Ripley
Momentum Building Marketing

Create Positive Publicity for Your Home Service Business

You might think there is no such a thing as bad publicity, but you’d be wrong.
January 12, 2018
Heather Ripley
No Comments
Reputation never stopped being important.
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2017 Dec PHC Heather Ripley
Momentum Building Marketing

Lights, Camera, Action

Put videos to work for your plumbing business.
December 10, 2017
Heather Ripley
No Comments
How getting you, and your business, in front of the camera can attract new customers.
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2017 Oct PHC Heather Ripley
Momentum Building Marketing

Getting Recognized

It takes skill to create and promote your own good media.
October 7, 2017
Heather Ripley
No Comments
You do the work and put in the time. Now, you need to get it out there. Here’s how!
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2017 Sept PHC Heather Ripley
Momentum Building Marketing

Your Facebook Voice

It’s essential for your home service business to be on Facebook.
September 6, 2017
Heather Ripley
No Comments
Being on social media is essential, but knowing how and where is even more important.
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August 2017 Column Heather Ripley
Momentum Building Marketing

Image Matters

Stay on top of online reviews.
August 2, 2017
Heather Ripley
No Comments
Online reviews can make or break your business' image, so it's important to invest the time to manage them.
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