Establishing yourself as a plumbing expert, hydronics expert, HVAC expert or solar/geothermal expert requires keeping your company name top of mind for local journalists and trade press editors. Read on to see how to be an expert in your home services field.
Corporate social responsibility is important in many consumers’ minds. Get buy-in from employees about what charitable organizations to support. Only then can you incorporate it into your public relations campaign.
Most home services owners often think that public relations is something only larger organizations or a company suffering from an image problem needs, but the truth is a good PR strategy can help your business break through to the next level.