Sometimes the phone doesn’t ring, no matter how hard you try. That’s when it’s especially important to get your name and face in front of the public. The only way to catch the attention of customers or decision-makers is to be visible.

Developing solid public relations and marketing strategies can go a long way toward gaining the visibility your business needs.

A company birthday isn’t just a celebration of longevity, but can be an opportunity to strengthen its presence in the community.

Communication strategy begins with word of mouth.

Promoting yourself and your business is not as hard as you think.

Social media visibility and high search engine rankings are the magic words.

Your qualified applicants are right under your nose.

Reputation never stopped being important.

How getting you, and your business, in front of the camera can attract new customers.

You do the work and put in the time. Now, you need to get it out there. Here’s how!