Articles by Heather Ripley

2018 PHC Feb Heather Ripley
Momentum Building Marketing

Check Your Feed

How to step up your social media game for recruiting.
February 10, 2018
Heather Ripley
Your qualified applicants are right under your nose.
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2017 Dec PHC Heather Ripley
Momentum Building Marketing

Lights, Camera, Action

Put videos to work for your plumbing business.
December 10, 2017
Heather Ripley
How getting you, and your business, in front of the camera can attract new customers.
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2017 Oct PHC Heather Ripley
Momentum Building Marketing

Getting Recognized

It takes skill to create and promote your own good media.
October 7, 2017
Heather Ripley
You do the work and put in the time. Now, you need to get it out there. Here’s how!
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2017 Sept PHC Heather Ripley
Momentum Building Marketing

Your Facebook Voice

It’s essential for your home service business to be on Facebook.
September 6, 2017
Heather Ripley
Being on social media is essential, but knowing how and where is even more important.
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August 2017 Column Heather Ripley
Momentum Building Marketing

Image Matters

Stay on top of online reviews.
August 2, 2017
Heather Ripley
Online reviews can make or break your business' image, so it's important to invest the time to manage them.
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Do you Tweet
Momentum Building Marketing

Do you Tweet?

Here’s all you need to know about Twitter along with some tips for best practices.
June 7, 2017
Heather Ripley
According to recent statistics, 500 million tweets are sent each day, and almost 67 percent of U.S. companies with more...
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