Many small home service businesses don’t believe they need to worry about public relations. However, PR professionals do more than put out reputation fires — they help cement your good reputation as an expert within your community before a perceived misstep harms your company.

If you’ve established yourself as an expert in your field, media outlets will contact you to discuss how weather and other events can affect a home’s plumbing and mechanical systems. Read on for tips to handle those interviews.

Blogs can help your company stay in touch with your customers, distributors and vendors. However, since it is an extension of your website and your company, make sure blog posts are professional. Read on for some tips for a successful blog.

British Columbia contractor, Terence Chan, owner of Impetus Plumbing and Heating, looks to change the perception of the plumbing and heating business one social media post at a time.