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Home » Topics » Marketing

Marketing
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ServiceTitan Integrates HVAC Diagnostic Program

ServiceTitan Integrates HVAC Diagnostic Program

June 7, 2019

iManifold reports are instantly and automatically imported into the ServiceTitan customer’s job record, allowing for single click access to share reports.


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tw06_benfield
e-Commerce

Manufacturer-Distributor Relationships: Why Manufacturers Sell Direct

It may be to counter a competitive threat or serve a channel that distributors are not interested in pursuing.
June 5, 2019
Scott Benfield
Many manufacturers open up direct sales to counter a competitive threat or serve a channel that distributors are not interested in pursuing. However, if they do so without researching their channels and end users, and lack a solid financial evaluation of the channel costs, their efforts are usually unsuccessful.
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tw06_bader
Inventory Management

Safety Stock: Insurance for Customer Service

Use your distribution software package to ensure your customers’ most-used items are well-stocked.
June 5, 2019
Jason Bader
One of the biggest components of customer service is having the right stuff at the right place and at the right time. Use your distribution software package to ensure your customers’ most-used items are well-stocked.
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tw06_azran_rocks
Plumbing & Showrooms

Connect, Show and Share: Keeping Branding Simple

You can shape the entire customer experience online, in-store and in-home.
June 5, 2019
Stephanie Azran
By connecting with your target audience, keeping brand vision consistent and communicating effectively with your clients, you shape the entire customer experience online, in-store and in-home.
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Rooter Hero Enters HVAC Market

Rooter Hero Enters HVAC Market

June 4, 2019

Deal also expands Rooter Hero's Arizona footprint, allowing company to add heating, air and ventilation services.


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phc06_ellen
Business Uncomplicated

Training Basics

From old school to leading edge — what always works.
June 4, 2019
Ellen Rohr
Let’s explore ways we can combine cool digital options with sound training practices to enhance learning.
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phc06_ditoma
Contractor Profit Advantage

The Minimum Cost to You

There is a difference between the hours for which you pay and the hours you have available to sell so you can recover your true cost.
June 4, 2019
Richard DiToma
Charging $85/tech hour does not make sense (or dollars and cents). But not knowing your true cost of operation and the proportionate hourly cost is insane. Identifying and calculating your true cost per tech hour varies dependent upon tech abilities and geographic locations. 
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cherylmerchanttacowomenphcp
Filling her own heels as president and CEO of TACO Comfort Solutions

Cheryl Merchant: Led To Lead In PHCP

Filling her own heels as president and CEO of TACO Comfort Solutions
May 29, 2019
Ashlei Williams
Filling her own heels as president and CEO of TACO Comfort Solutions
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Rheem Employee Brian White Appointed to CABA Board of Directors 2

Rheem Employee Brian White Appointed to CABA Board of Directors

May 23, 2019
“CABA’s commitment to to advancing building automation is aligned with efforts in place at Rheem, and to be in the ranks among such highly renowned industry leaders as well is a career highlight of mine,” said White.
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Digital Exclusive: Five Key Success Factors for Your Plumbing Business

Digital Exclusive: Five Key Success Factors for Your Plumbing Business

May 22, 2019
Grow and improve your plumbing business by marketing your business effectively, getting a leg up on your competitors and changing with the market.
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