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Home » Topics » Technology

Technology
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Feature

Does Sales Training Work?

It can be effective, but only when approached with clear goals, committed leadership and a structured strategy for lasting change.
July 1, 2025

Sales training often fails unless it’s clear, well-led, and aligned with business goals. Learn six essential tips to make your sales training truly effective and lasting.


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Watts Unites Nexa and The Detection Group to Deliver Industry-Leading Leak Protection and Intelligent Water Management.jpg

Watts Unites Nexa and The Detection Group to Deliver Industry-Leading Leak Protection and Intelligent Water Management

June 26, 2025

The combination brings together Nexa, Watts’ powerful intelligent water management platform, with The Detection Group’s market-leading wireless leak detection technology.


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MrSteam TempoFlex Steam Shower Control

June 2, 2025

he fully waterproof TempoFlex touch panel adjusts temperature and duration and controls the AromaSteam system and ChromaX lighting.


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Zurn Announces Fully Patented plumbSMART

June 2, 2025

Zurn by Zurn Elkay Water Solutions is pleased to announce its groundbreaking smart water management platform, plumbSMART, is now fully patented.


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AIM/R Rep Corner

Will AI Supercharge or Eliminate B2B Sales Roles? Yes!

Technology has a mind of its own, especially artificial intelligence.
June 2, 2025
Ian Heller

AI is changing everything — including your job. This smart, witty take explores why sales roles are (mostly) safe for now, how tech is reshaping business in unexpected ways, and what you need to do to stay ahead in the age of machines.


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Watch: PHCPPros LIVE at AHR Expo 2025

May 12, 2025

Watch as we interview top manufacturers and discuss today’s trending topics, new products and technology, and other developments at their companies!


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How Wholesalers Can Harness the Power of AI with Matco-Norca's Amy Zucchi-Justice

May 8, 2025

In our latest podcast episode, The Wholesaler Editor Ruth Mitchell is joined by Amy Zucchi-Justice, who has built a career leading strategic planning, branding, and business development initiatives.


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Feature

For a More Efficient Front Office, Invest in AI Team Members

Just like field technicians, office staff can work more efficiently when they have access to the right tools.
May 1, 2025
IAPMO Introduces WDC-Pro to Streamline Multi-Family Design.jpg

IAPMO Introduces WDC-Pro to Streamline Multi-Family Design

April 15, 2025

IAPMO has launched WDC-Pro, a web-based tool designed to improve the efficiency and accuracy of water pipe sizing for multi-family, high-rise, and residential buildings.


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ServiceTitan Releases Commercial Specialty Contractor Industry Report.jpg

ServiceTitan Releases Commercial Specialty Contractor Industry Report

April 10, 2025

The report reveals that amid significant hurdles, contractors are pushing for growth, with 93% focused on winning new projects.


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