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tw07_social
Showroom Excellence

Get Your Digital Strategy Right

Consumers are still open to a brick-and-mortar store if it provides them a personal and digital experience.
July 6, 2020
Jeff MacDowell
The world has changed. What we are experiencing is called a critical selling event, which means consumers’ habits are in flux. Their routines are now disrupted, and there is no set pattern in how they buy.
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The McNeeley View

How Do You Like Us Now?

July 6, 2020
Don McNeeley
Students of history will point back to the period of enlightenment. One of those societal points of inflection which, once complete, resets the approach to the future.
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tw07_bader
Inventory Management

Don’t Forget the Voice of the Customer

When plotting our course, are we asking customers what they want us to do going forward?
July 6, 2020
Jason Bader
In the past few months, we have all had to make adjustments to our lives.
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tw07_ernie
Guest Column

Who Do You Trust?

I want to thank Weldbend and Boltex for making us reassess our general assumptions.
July 6, 2020
“I want to thank the jury for recognizing Ulma’s unfair and deceptive practices that have gone on for years,” said James Coulas Jr., president of Weldbend. “American companies like Weldbend and Boltex can compete with anyone in the world on a fair and level playing field.”
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tw07_beschloss
The Beschloss Perspective

Is More Economic Relief in Store as Year Unfolds?

Congressional leaders caution that optimistic desire for an overall economic hardship solution must first be preceded by the end of COVID-19.
July 6, 2020
Morris Beschloss
When Congress passed and President Donald Trump signed a $2 trillion aid package, historians were astounded that such an unbelievable addition to an already $20 trillion debt would be acceptable to all Americans without a murmur. 
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tw07_letko
PVF Market Overview

Oil Prices on the Rise

Demand for gasoline also rebounds, and the automotive sector looks to bring back manufacturing capacity to home shores.
July 6, 2020
Stephen Letko
Can you believe it! The second half of 2020 is here and looking much brighter than the first half, I hope.
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tw07_downsizing
Feature

Three Keys to Downsizing in a Period of Crashing Demand

Those who act decisively during the COVID-19 crisis will create life-preserving cash flow and lock in the best customers for years to come.
July 6, 2020
Today’s crisis-era of COVID-19 coronavirus containment and crashing economic demand present top managers with a truly historic challenge.
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phc07_riso
The Riso Report

Social Media Advocacy is Powerful

It seems easier for some to copy and paste another’s ideas rather than create a well-thought-out game plan based on public policy experience.
July 5, 2020
It seems easier for some to copy and paste another’s ideas rather than create a well-thought-out game plan based on public policy experience.
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phc07_ripley
Marketing Building Momentum

Is Low Employee Engagement Hurting Your Business?

You can’t create engagement from the top down; you have to get your employees’ input.
July 5, 2020
Heather Ripley
How often do you think about employee engagement? If you’re anything like other home service business owners, commitment is probably right up there with great company culture as something you’d love just to happen.
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phc07_ellen
Business Uncomplicated

Cameras On! And Other Tips for Better Video Conferencing

In this new work normal, I’m committed to improving how we engage our team remotely.
July 5, 2020
Ellen Rohr
In this new work normal, I’m committed to improving how we engage our team remotely. Let’s embrace staying home a little more and getting on a plane a little less.
Read More
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