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Home » Topics » Marketing

Marketing
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ARTICLES

Applications Are Now Open for KBIS 2027 Innovation Hour.jpg

Applications Now Open for KBIS 2027 Innovation Hour

October 14, 2026

The fast-paced showcase puts creativity first and encourages exhibitors to present products in unexpected formats beyond a standard slide deck.


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CAMP Digital and Google Host New Era of Search Summit.jpg

CAMP Digital and Google Host New Era of Search Summit

October 14, 2026

The invitation-only event in New York City reflects the digital marketing agency’s growing role in helping home service companies navigate the changing search landscape.


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Bradford White Brings Installation-Focused Solutions to PHCC CONNECT 2026.jpg

Bradford White Brings Installation-Focused Solutions to PHCC CONNECT 2026

October 14, 2026

The Infiniti GC tankless water heater and eF XT commercial gas water heater will be on display in Booth 412 during the Product and Technology Showcase Oct. 20-21.


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GreenHouse Digital + PR Earns PCC Golden Trumpet Awards.jpg

GreenHouse Digital + PR Earns PCC Golden Trumpet Awards

October 8, 2026

The awards were presented during the 68th Annual Golden Trumpet Awards on Oct. 6 at the Hyatt Regency Chicago.


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A. O. Smith Launches Fall Promotion with Participating Wholesale Partners.jpg

A. O. Smith Launches Fall Promotion With Participating Wholesale Partners

October 6, 2026

The promotion began on Oct. 1 and runs through Nov. 30, 2026.


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AI Search

Why Credibility Now Shapes How PHCP Brands Are Found

As AI-driven search changes how customers find information, PHCP brands must strengthen credibility across channels to shape how they are discovered and understood.
October 1, 2026
Madelyn Young

For years, search has been one of the most reliable ways for customers to find information about services, products and companies. When someone needed an answer, they typed a question into Google.


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Coach’s Corner

Building a Company Culture Your Team Can Rely On

A strong company culture starts with clear expectations, consistent leadership and accountability at every level.
October 1, 2026
Nate Agentis

When plumbing contractors talk about company culture, the conversation often turns to the things employees enjoy, such as company cookouts, team outings, bonuses or the occasional free lunch.


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Growth Playbook

Margin Maximization

Why pricing discipline starts with people, not strategy or systems.
October 1, 2026

Margin pressure in distribution is nothing new, but prices are being pushed down by intense competition and price transparency, while costs are being driven up by soaring operational, supply chain and labor costs.


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Feature

Spaceballs Turns 40 Next April, and I Can’t Stop Seeing Our Industry In It

Relationships still matter, but the channel needs better shared data and more disciplined measurement to know where decisions are made, where opportunity exists and where its work actually creates value.
October 1, 2026

“Spaceballs: The New One” lands next April, 40 years after the first movie, with Mel Brooks, Rick Moranis, Bill Pullman and Daphne Zuniga all back.


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Feature

Driving Business Success with People-Centered Leadership

By building trust, communicating strategy clearly, approaching difficult decisions with care and investing in employee capabilities, organizations are better positioned to strengthen performance, adaptability and long-term growth.
October 1, 2026

In this industry, results are earned on the front lines: deliveries, customer relationships, safety and service all depend on people. 


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More Articles Tagged with 'Marketing'
Terry Brock

Terry Brock

Terry Brock helps organizations leverage technology like social media and mobile devices to connect with customers and increase productivity. He is the Co-Author of the best-selling McGraw-Hill book entitled Klout Matters: How to Engage Customers, Build Your Digital Influence--- and Raise Your Klout Score For Success. He can be reached at www.TerryBrock.com or on Twitter - @TerryBrock

Articles

EVENTS

Webinar Industry Event

Women in Energy Webinar Wednesdays

Contact: Women in Energy
11/7/18 12:15 pm EST
Women in Energy kicks off Webinar Wednesdays with an exciting program from PriMedia — "Personalized Marketing: Reach Customers the Way Amazon and Netflix Do!" Read More
More Events Tagged with 'Marketing'

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