PROS REPS client Germaine Nelson has been working in the trade full-time for 22 years and owns Capitol Plumbing & Heating in Bowie, Maryland. 

A good public relations strategy can attract new employees, which continues to be challenging in the home services business. Your company culture, social media presence, digital reviews and the voices of current employees are used by prospective employees to vet your company.

Francisco has a passion for teaching, and he decided to showcase his work online to provide greater HVAC education in Spanish. 

Younger-generation consumers consider it important for businesses to sponsor regular charitable giving in their communities. If your home services company is aligned with local or national charities, promote your involvement through social media channels. 

PROS REPS client Kyle Hatch works at Connecticut-based R&W Heating Energy Solutions where he installs, services, and performs maintenance on a wide variety of equipment for the residential HVAC company.

The number of remote, full-time workers in the U.S. has grown from pre-pandemic levels of 17 percent to 44 percent today.

 In this latest installment of our new PROS REPS Corner series, we learn more about George’s journey in the trades, his social media insights and advice, and how he feels the industry can better recruit the next generation.  

AquaGuard donates WAGS trainer valves to plumbing programs to teach students and apprentices the value of adding a leak detection system to a water heater installation. The returned and activated WAGS valves are rebuilt and re-used in its cost-effective Evergreen Program.