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Home » Topics » E-Commerce

E-Commerce
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Rinnai Announces Official e-commerce Program

November 22, 2016
 Following the launch of Rinnai's new e-commerce program, all distributors will be permitted to sell products to authorized e-tailers for...
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ecommerce
e-commerce

The Product Content Value Chain

November 8, 2016
Scott Benfield
Our 2016 research on e-commerce for distributors finds a significant gap in online performance. For the past three years, 20...
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eCommerce Solutions Discussed at 2016 AD North American Meeting

Group also promoted its HR Services program and honored industry leaders at its Spirit of Independence Awards.
October 13, 2016
Steve Smith
The 2016 AD North American Meeting for its PHCP Divisions (Plumbing, PVF and HVAC), Sept. 12-15 at the Gaylord Texan...
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ecommerce
e-commerce

The e-Commerce Imperative and Rise of Channel Conflict

Distributors are getting better at e-commerce, albeit slowly, and not fast enough to head off difficultly with manufacturers.
October 11, 2016
Scott Benfield
Eighteen months ago, yours truly finished a long-term project on the West Coast. Coming back to my home in the...
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Digital Marketing
e-commerce

How to Avoid a ‘Digital Washout’

Executives who understand the need for the sales culture to change and support online technology are less apt to waste their software investment, avoid a digital washout and maintain vendor support.
September 7, 2016
Scott Benfield
E-commerce ordering and using marketing analytics from online transactions to grow sales are an ever-growing part of wholesale-distribution operations. For example,...
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