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Katty Pien has been named the new chief marketing officer of LIXIL Americas, the division under which kitchen and bath brands American Standard, DXV and GROHE operate. In this position, Pien is tasked with designing the overall marketing strategy that carries out the vision of LIXIL.
Pien brings more than 20 years of global marketing expertise to this position, with achievements encompassing strategic planning, brand portfolio management, and the creation of award-winning integrated consumer marketing campaigns. She will report to LIXIL Americas Chief Executive Officer and President Steven Delarge.
Most recently, Pien worked as vice president of global marketing and research and development for Edgewell Personal Care.
Pien has been recognized with various distinctions during her career that include a 2009 Cannes Lion Award from the Cannes International Festival of Creativity, a 2009 Gold Clio, a 2009 Gold Effie, and being named an AdAge Top 50 Marketer in 2008.
“Katty’s proven marketing expertise and deep understanding of the buyer's journey position her to take our iconic brands to the next level and differentiate the consumer experience,” said Delarge. “I am thrilled to welcome her to our organization and look forward to her contributions in further expanding our mission to make products that solve everyday, real-life challenges of consumers.”
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