KAI Design & Build has expanded its Marketing Department with the addition of new hire Daniel Poole as director of Marketing and Michelle Gray as senior marketing coordinator. Ashley Mensinger and Kristina Glassl were also promoted within the department.
Poole has seven years of marketing and public relations experience, having previously led content marketing strategy for a Webster Groves, a Missouri-based engineering firm. In his new position, Poole will be responsible for developing and implementing the corporate marketing strategy, promoting and improving process management, expanding and managing brand awareness, and engaging and leading the marketing team.
“2018 is already proving to be a big year for KAI. As we continue to grow, I’m focused on working with leadership to develop strategy that is innovative, thoughtful, inclusive and emphasizes our unique position in the industry and the communities we serve,” said Poole. “KAI has a compelling story to tell from their collaborative value offering to their incredible group of talent. There is an excitement in the air that fuels individuals to do great things, and it’s empowering. I’m excited to be part of something this special and proud to join the team.”
Gray has 14 years of AEC industry experience, most recently as senior marketing coordinator for an architectural firm based in Creve Coeur, Missouri. In her new role, Gray will play a part in proposal management and strategic messaging. She will also provide expertise in market research and trend analysis.
KAI has also promoted Ashley Mensinger to graphic designer and Kristina Glassl to marketing and events coordinator.
Mensinger was promoted from Project Coordinator to and will provide graphic and administrative support to the marketing department. She will be essential in helping build brand awareness and provide support in process management. She has five years of industry experience, most recently as a Project Coordinator at an architectural and engineering firm in St. Louis, Missouri.
Glassl was promoted from Marketing Assistant to manage project photography, organize and direct company-wide events, oversee proposal submissions and manage the customer relationship management database. She has been with KAI since 2016, and previously worked as an Accounts Payable Specialist for The UP Companies.