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On the evening of Sept. 17, 2020, Keystone Sales and Associates (KSA) President and CEO Bob Della Sala renamed the Keystone University training center the Joseph A. Bisignaro Training Facility during an event complete with industry veterans, friends, and family. Even Philadelphia native Benjamin Franklin marked the occasion with his legendary wit and wisdom to honor Bisignaro's nearly 60 years of service and contributions to the plumbing and HVAC industry.
"Joe is a trailblazer in plumbing and HVAC," Della Sala said. "Keystone Sales and Associates would not be the force it is in the Mid-Atlantic region today without him."
In 1964, Bisignaro began his career in Chicago with ITT Bell & Gossett as a National OEM Sales Manager. Then, during the recession of the early 1970s, Joe's employer implemented major cutbacks. With that, he moved his young family to Pennsylvania for a new beginning.
On Sept. 1, 1973, Bisignaro began Energy Industrial Associates (EIA), the earliest iteration of what would ultimately become Keystone Sales and Associates. Under Joe's leadership, EIA played a crucial role in launching some of today's mainstay brands in the Greater Philadelphia market — Utica Boilers, Grundfos Pumps, Honeywell Braukmann Valves, GT Water Products, and KAM to name a few. The company is also responsible for breathing new life into fledgling companies, such as Smith Residential and Commercial Boilers, by introducing them to the then-untapped region.
In 2006, Bob Della Sala bought Total Energy Systems and acquired assets including the names TES Total Energy Systems and EIA. As President, he renamed and rebranded the company Keystone Sales and Associates.
"Meeting and working with Joe changed my life forever," Della Sala said. “In honor of him and his contributions, Keystone continues a legacy of industry leadership and perpetuates a culture of excellence in our field through the training and mentorship seen in this facility."
The newly named Joseph A. Bisignaro Training Facility is home to approximately 750 to 850 plumbing and HVAC professional development participants each year.