The Southern Wholesalers Association (SWA) is the largest of the regional associations affiliated with the American Supply Association (ASA). SWA’s membership includes more than 950 locations throughout the southern states of Alabama, Arkansas, Mississippi, Florida, Georgia, Louisiana, North Carolina, South Carolina, Kentucky, Tennessee, Virginia, and the Bahamas/Caribbean Islands.

Since its establishment in 1928, SWA has been an influential factor in the dissemination of information and developing industry benefiting programs and activities.

Through its sponsored programs and activities, SWA continuously exerts its best efforts toward the development of more efficient and economical distribution of the products in the industry and promotes effective communication between wholesalers and suppliers within the industry.