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Home » Authors » Ernie Coutermarsh

Articles by Ernie Coutermarsh

TW0625_plumbing fixtures and piping parts-supply house.jpg
Sales & PVF Perspective

Allegiance Vs. Convenience

Strong supplier relationships built on loyalty and performance are crucial for contractors facing urgent, high-stakes situations.
June 2, 2025
Ernie Coutermarsh

Supply houses are the ER for contractors handling urgent jobs. When systems fail, they rely on trusted suppliers for fast parts, support, and real partnership. In this business, loyalty and performance matter more than convenience — it’s about saving the day, together.


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TW0125_be positive-patient-persistant.jpg
Sales and PVF Perspective

It’s All About Business

Connect with people and make a positive difference to those in your professional life; this will generate the sales and success you want.
January 6, 2025
Ernie Coutermarsh

No, I disagree; it’s all about the people. One of my very favorite songs was sung by Barbara Streisand and the lyrics that resonated with me are: “People who need people are the luckiest people in the world.”


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TW1124_business partnership-teamwork.jpg
Sales and PVF Perspective

Reps and Distributors: Creating and Retaining Customers

Developing strategic partnerships and sharing market intelligence maximizes time, efficiency and value to our mutual customers.
November 1, 2024
Ernie Coutermarsh

“The purpose of a business is to create a customer.” This Peter Drucker quote resonated with me when I first heard it years ago...


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