Suwanee, Ga. — Mitsubishi Electric US, Inc. Cooling & Heating Division (Mitsubishi Electric) announced it has signed Nicole Curtis for a consumer-focused spokesperson campaign. Curtis is a popular television star and home renovation expert, specializing in preserving and renovating historical homes and communities. She stars in the hit HGTV show “Rehab Addict.”
“It’s great to partner with a brand that understands and appreciates my craft,” said Curtis. “With Mitsubishi Electric products, I never have to sacrifice on comfort in order to preserve the history of my homes.”
Curtis uses her expertise in every step of the rehab process. From contracting to interior design, she is renowned for her unique and sometimes challenging home renovations that preserve original, historic design and repurpose building materials.
“Nicole Curtis’ passion for renovation makes her a perfect match with the Mitsubishi Electric brand,” said John Stowell, senior director of marketing, Mitsubishi Electric US, Inc. Cooling & Heating Division. “Our cooling and heating systems are the ideal solution for historic retrofits, maintaining aesthetics while providing a comfortable, customizable whole-home solution. She couldn’t be a better fit.”