BLUE HAWK, the only 100% member-owned and fully-transparent cooperative in the HVACR industry, brought members and partners together on Oct. 27–29 for its annual Fall Advisory Forum — hosted at none other than the legendary Greenbrier Resort in White Sulphur Springs, West Virginia. With mountain views, historic charm, bold décor, and just enough Southern hospitality to make everyone feel at home, the setting couldn’t have been more fitting for a few days of collaboration and connection.

Designed as a focused and highly interactive event, the Fall Advisory Forum plays a key role in strengthening the relationships that support BLUE HAWK’s success.

“The Fall Forum has always been about strengthening the core of our cooperative,” said BLUE HAWK CEO Lance Rantala. “Gathering in this more relaxed setting sparks meaningful conversations and momentum that will drive BLUE HAWK’s continued success.”

Throughout the forum, attendees rolled up their sleeves for productive face-to-face meetings to map out how they’ll team up for future success. But it wasn’t all business. Relaxed networking moments that included fly fishing, RZR Driving, and golf that kept the energy high and connections strong.

And because every good BLUE HAWK story includes a little luck, even the weather decided to play along…mostly. Despite a questionable forecast, the rain patiently waited until the very last group of golfers finished their round before making its grand entrance. Talk about teamwork. It might have been a little cold, but at least it wasn’t raining.

“Our Members and Partners make this event great,” Rantala added. “Their engagement, their ideas, and their dedication to the cooperative model are what keep BLUE HAWK strong. We’re grateful for their contributions and their continued support.”

BLUE HAWK extends a special thank-you to the event’s overall sponsor, Nidec/U.S. Motors, whose partnership helped make this year’s Fall Advisory Forum both meaningful and memorable.

With fresh ideas, strengthened relationships, and plenty of momentum heading into the new year, BLUE HAWK is poised for continued growth, collaboration, and success across its Member and Partner network.