After 20 years at the helm of SFA Saniflo USA, one of the most recognized names in the North American plumbing industry, Regis Saragosti has traded corporate leadership for creative expression. Following his retirement in July, the well-known (and well-loved) French executive is now dedicating his time fully to his art.

A Two-Decade American Journey
Saragosti moved from France to the United States two decades ago to lead SFA Saniflo’s expansion in North America. Under his leadership, the company became a recognized innovator and trusted partner across the U.S. plumbing market. Known throughout the industry for his sharp business sense, approachable personality, and unfiltered humor, Regis built deep relationships with distributors, contractors, and professionals nationwide.

“If you’ve met me at a trade show, you probably remember two things: my French accent and my favorite four-letter word,” Saragosti joked. “Both became part of who I am, and, apparently, part of my legend.”

A New Chapter in Color
Now, he’s channeling that same passion and energy into the world of art. His new creative pursuit explores themes of movement, emotion, and expression — always with his trademark boldness.

“I’ve spent 20 years building a brand, a team, and an industry presence I’m deeply proud of,” Saragosti said. “Now it’s time to build something different — to create, to explore, and yes, to keep using the F-word… just in a lot more color.”

To follow his artistic journey and see his latest works, visit sarrartwork.com and follow him on Instagram at @sarr_artwork.