We use cookies to provide you with a better experience. By continuing to browse the site you are agreeing to our use of cookies in accordance with our Cookie Policy.

logo
  • Engineers & Specifiers
  • Contractors & Installers
  • Wholesalers & Distributors
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Free Subscription
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • PRODUCTS
    • Bath & Kitchen
    • Fire Protection
    • HVAC
    • Hydronics/Radiant
    • Plumbing
    • PVF
    • Tools
  • PROJECTS
    • Commercial
    • Green Building
    • MRO/Retrofit
    • Remodeling
    • Residential
  • HOW TO
    • Design
    • Fire Protection
    • Legal Matters
    • Management
  • BUSINESS
    • Buying Groups
    • Technology
    • Associations
  • CODES & STANDARDS
    • ANSI
    • ASHRAE
    • ASSE
    • Regulations
    • Green Building
    • IAPMO
    • ICC
    • NFPA
  • RESOURCES
    • Media Kit
    • Advertise
    • Contact Us
    • Classifieds
    • Digital Editions
    • Behind the Wall
    • Webinars
  • BUYER'S GUIDE
  • DIGITAL EDITIONS
Home » Rinnai Launches Strategic Business Development Initiative

Rinnai Launches Strategic Business Development Initiative

April 28, 2021
No Comments
Rinnai Launches Strategic Business Development Initiative

As part of its aggressive growth strategy in North America, Rinnai America Corp. has created a strategic business development team to pursue acquisitions and partnership opportunities that expand its product offerings in new and existing categories.  

"Rinnai Corporation, Rinnai America's Japanese parent company, has identified the North American market as the growth vehicle for the global organization in the coming years," said Frank Windsor, president, Rinnai America Corp. "While we have made significant investments in internal innovation capabilities and domestic manufacturing, we are also aggressively pursuing opportunities to expand through acquisitions of other organizations and technologies. We anticipate that potential acquisitions will fit into our brand promise of Creating a healthier way of living."

The company began its domestic manufacturing strategy in 2018 with the opening of a facility in Griffin, Georgia. Later in the year, the company announced its new innovation department combining both engineering and product management. In 2020, Rinnai announced the opening of its new state-of-the-art Innovation Center of Excellence located in Peachtree City, Georgia. Since then, Rinnai has continued to elevate its positioning with a groundbreaking for a new factory located on a 60-acre Greenfield site, also in Griffin, and scheduled to open later in 2021.

Rinnai's strategic business development team is pursuing opportunities to acquire or partner with organizations or technologies in similar or adjacent categories. 

"Rinnai Corporation fully supports our initiatives and has committed the resources and financial support to help us achieve our vision for growth," said Ray VanAssche, vice president of innovation, Rinnai America Corp. "We anticipate and have planned a very aggressive innovation and technology expansion that hopes to propel the market forward."

Elliott Willey, Rinnai America Corp.'s senior manager of business development is also bullish given trends in company markets. "Specifically, we are expanding our continued strength in vertical segments enabled by the anticipated rebound later this year, as well as expanded service offerings within our trade network coupled with increased consumer emphasis on comfort and health," he said.

Willey, VanAssche, and Perry McGuire, Rinnai America Corp.'s vice president and general counsel, make up the core Business Development Team. 

Rinnai has developed several relationships with industry partners, consulting and advisory firms on a non-exclusive basis to assist with identifying and evaluating opportunities that fit the organization's strategic mission.

Business Contractors & Installers Engineers & Specifiers Hydronics/Radiant Industry Community News Plumbing Wholesalers & Distributors
  • Related Articles

    Rinnai America Corporation Announces New Innovation Initiative

    NKBA names Jen Bruno as vice president, strategic development

    Kevin Parker Joins UMC as Senior Business Development Representative

  • Related Directories

    Rinnai

You must login or register in order to post a comment.

Report Abusive Comment

Most Popular

  • GE Appliances Opens $70 Million High-Tech Water Heater Manufacturing Plant in Camden, South Carolina

  • ‘Three-quarters of our work is steam. We never leave Brooklyn.’

  • Women in PHCP 2022

  • TDIndustries Kicks Off Safety Week with Helmet Rollout

Featured Video

Ge video

GE Appliances Camden Factory

Industry Events

  • 23May

    Eastern Energy Expo

    Uncasville, CT
  • 06Jun

    NFPA Conference & Expo 2022

    Boston , MA
  • 07Jun

    2022 NCWA Convention

    Columbus, OH
More Events

Subscribe to our newsletters & stay updated

Subscribe & Learn More

  • Tw05 2022 cover
    Learn More
  • Pe05 2022 cover
    Learn More
  • Phc05 2022 cover
    Learn More
  • Es07 2020
    Learn More
Subscribe

More from PHCP Pros

  • Editorial Team
  • Home
  • Contact Us
  • About
  • Advertise

Follow Us

© 2022 All Rights Reserved

Design, CMS, Hosting & Web Development | ePublishing