Mountainland Supply Co. has long held a great reputation in the state of Utah and Southern Wyoming. Recently, the company added branches in Pocatello, Nampa, and Idaho Falls.

On June 23, Mountainland Supply held a grand opening celebration for its Idaho Falls location. It featured a catered brisket lunch from local favorite Pitmaster BarBQue Co. Local radio station 107.1 broadcasted live and interviewed local Mountainland Supply owner-employees to educate the public on the various verticals, products, and services the company offers.

Customers were engaged in axe throwing competitions and received raffle prizes and custom-designed, Idaho-branded T-shirts.

"It was a fantastic turnout. More than we could have hoped for with us being so new to this market, said Tim White, director of marketing for Mountainland Supply. "We had civic leaders and customers from all segments of our industry that joined this celebration. Especially rewarding was the interaction we saw with our vendor partners and customers. Ultimately, we are excited to be here in Idaho Falls and are ready to enrich this community with what we can offer."