Rinnai Corp., manufacturer of the number-one selling brand of tankless gas water heaters in North America, announced Peter Reiner has joined the organization as its vice president of marketing. Reiner's experience includes developing innovative marketing strategies in executive leadership positions with companies such as LG Electronics, Toys R Us, and Sara Lee Corp. He received his Master of Business Administration from Cornell University and a Bachelor of Science from Emerson College.

 

"Reiner is a highly experienced marketing executive with a wide-ranging career in various industries," said Frank Windsor, president of Rinnai America Corp. "We'll leverage his expertise to build on our success as we expand our product portfolio into new and existing categories."

 

As VP of marketing, Reiner will use his extensive marketing knowledge and leadership to develop innovative solutions for growing the company's market share in both residential and commercial markets. "I look forward to joining Rinnai and working with a great team to take the company's innovative products to an even broader audience," said Reiner.

 

Over the past several years Rinnai has made significant investments in the North American market with initiatives including opening its first North American manufacturing facility in Griffin, Georgia, and expanding its corporate headquarters to include a state-of-the-art innovation center of excellence, where it will leverage new technologies to introduce innovative products into the market. "Our brand promise is focused on 'creating a healthier way of living' for our customers, our employees, and our society," said Windsor. "Peter will play a critical role in delivering that promise through marketing initiatives and superb product launches in the near future."