Rinnai America announced Mark Buss has joined the organization as its vice president of marketing. Buss’ experience includes sales, marketing and executive leadership positions with Maytag Corp., Philips Consumer Electronics, and Randstad North America.

“With more than 30 years of experience in marketing leadership, Buss will be a tremendous asset to our company,” said Frank Windsor, chief operating officer at Rinnai America Corp. “He has a strong record of delivering significant marketing results that create positive impact to sales and market share.”

As vice president of marketing, Buss will use his extensive knowledge in product marketing leadership to develop and implement innovative solutions for growing the company’s market share and revenue and for further strengthening relationships with its dealers, installers and consumers in the home and water heating markets. He will also lead the team in high-profile marketing initiatives that highlight Rinnai America’s vision of enhancing lives by changing the way water is heated.

Buss received his MBA from Drake University and a BS from the University of Nebraska.

“I am very excited to be joining the industry leader in tankless water heating and look forward to embracing the opportunity to drive awareness of its innovative products among consumers and trade partners,” Buss said.