Rolling out a new product or an upgrade to an older one is an expensive proposition — for manufacturers and distributors. What can manufacturers do to alleviate distributor concerns? Read on to find out.

An inside sales team can find new revenue for your company by reaching out to dormant account holders and promoting dormant product categories.

Hiring a third party to perform tasks, handle operations or provide services for companies can help as attracting and retaining employees these days is challenging. 

Diversity, equity and inclusion in the workplace help companies thrive.

) For some wholesale distributors, master distributors are seen as a threat. In reality, master distribution is an important segment in the supply chain as it levels the playing field between large and small distribution firms. 

Your organization is best served with distinct outside and inside sales roles. 

 In a recent episode of my podcast, the topic of succession came up in the interview. 

A few weeks ago, I facilitated a discussion of marketing professionals trying to help one of their colleagues provide marketing support for a new location opening. 

Like many of you, I was relegated to a little extra windshield time over the holidays. To pass the time and to avoid giving in to my inner road rage monster, I spent many hours listening to podcasts. 

Distribution marketing teams have become more sophisticated over the last decade.