As with any sales opportunity, selling to showroom customers hinges on the experience. That experience is tainted if you don’t have something the customer wants. 

Showrooms are still super busy and those investing in displays are doing it right.

The concept of an independent, family-owned company demonstrating how much it cares for its team members by investing in their education is a compelling story.

Over the past few years, “cancel culture” has entered the mainstream lexicon, thanks to social media.

Spring is coming, and I am thrilled to see so many businesses adapting and thriving through these pandemic times.

So many things are changing in the retail world right now, and so many decorative showrooms still spend time and energy chasing product, finding staff and just surviving. 

When consumers step into your showroom, you know they mean business and are looking for something special.

Spending a good portion of my life in western New York, I love and now miss having a local Wegmans grocery store near me. 

Right now, besides sourcing product, finding and keeping employees is one of the largest problems we face.