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Corporate social responsibility is important in many consumers’ minds. Get buy-in from employees about what charitable organizations to support. Only then can you incorporate it into your public relations campaign.
Inertia is your enemy. You can’t stop and coast once you reach your business goals; you should be in a constant state of motion to maintain your company’s culture.
Basing your selling prices on your competitor’s prices is a bad idea. How do you know the owner is basing his prices on his company’s true operational business costs?
Steam boiler systems may have evolved over the years, but Big Apple Installations in Brooklyn knows it’s still a niche that requires a specific skillset.
Sometimes it isn’t easy to sell a hydronic heating concept to a homeowner — even if it’s the right option to save money, conserve energy and increase comfort.