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    <title>AI Technology</title>
    <description></description>
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    <item>
      <title>Every Construction Company Needs a Technology Playbook</title>
      <description>If you step into most contractors’ offices and ask how they decide what technology to buy (or more and more these days with AI and various low/no code platforms), you will get some version of the same answer.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">If you step into most contractors’ offices and ask how they decide what technology to buy (or more and more these days with AI and various low/no code platforms), you will get some version of the same answer.</span></p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/24021</guid>
      <pubDate>Tue, 01 Sep 2026 00:00:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/24021-every-construction-company-needs-a-technology-playbook</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/08/31/PHCN0926_network-security-technology-cybersecurity.webp?t=1788171072" type="image/jpeg" medium="image" fileSize="246388">
        <media:title type="plain">PHCN0926_network security technology-cybersecurity.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Pity Party</title>
      <description>As we self-perceived small guys whine about competing for talent, let’s pause the pity party for a moment.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">As we self-perceived small guys whine about competing for talent, let’s pause the pity party for a moment.&nbsp;</span></p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23996</guid>
      <pubDate>Tue, 01 Sep 2026 00:00:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23996-pity-party</link>
    </item>
    <item>
      <title> What CDG’s AI Strategy Signals for the Future of Distribution</title>
      <description>Artificial intelligence (AI)is no longer a topic reserved for technology conferences and trade press speculation.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Artificial intelligence (AI)is no longer a topic reserved for technology conferences and trade press speculation.</span></p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23994</guid>
      <pubDate>Tue, 01 Sep 2026 00:00:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23994-what-cdgs-ai-strategy-signals-for-the-future-of-distribution</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/08/26/TW0926_AI-workflow-automation.webp?t=1787748774" type="image/jpeg" medium="image" fileSize="899952">
        <media:title type="plain">TW0926_AI workflow automation.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Data Center Cooling: The Thermal Backbone of Digital Infrastructure</title>
      <description>As digital infrastructure becomes more powerful, more compact and more essential to everyday business operations, data center cooling has become one of the most important disciplines in facility engineering.</description>
      <content:encoded>
        <![CDATA[<p>As digital infrastructure becomes more powerful, more compact and more essential to everyday business operations, data center cooling has become one of the most important disciplines in facility engineering. 
</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23967</guid>
      <pubDate>Tue, 01 Sep 2026 00:00:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23967-data-center-cooling-the-thermal-backbone-of-digital-infrastructure</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/08/24/PE0926_Data-Center-Server-Racks.webp?t=1788884075" type="image/jpeg" medium="image" fileSize="601510">
        <media:title type="plain">PE0926_Data Center Server Racks.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>New Trades Coverage Data Shows Rapid Adoption of AI Exclusions in Business Liability Insurance</title>
      <description>A nationwide review of every commercial insurance filing since the first forms appeared finds 4,078 filed form adoptions across 49 states and the District of Columbia.</description>
      <content:encoded>
        <![CDATA[<p><span data-olk-copy-source="MessageBody">A nationwide review of every commercial insurance filing since the first forms appeared finds 4,078 filed form adoptions across 49 states and the District of Columbia.</span></p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/24005</guid>
      <pubDate>Thu, 27 Aug 2026 11:47:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/24005-new-trades-coverage-data-shows-rapid-adoption-of-ai-exclusions-in-business-liability-insurance</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/08/27/New-Trades-Coverage-Data-Shows-Rapid-Adoption-of-AI-Exclusions-in-Business-Liability-Insurance.webp?t=1787849684" type="image/jpeg" medium="image" fileSize="74647">
        <media:title type="plain">New Trades Coverage Data Shows Rapid Adoption of AI Exclusions in Business Liability Insurance.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Bluon Brings Back Best-in-Class Live Tech Support for HVAC-R Field Technicians</title>
      <description>Live Technical Support quickly routes service calls to HVAC pros who have decades of experience with specific types of equipment and problems.</description>
      <content:encoded>
        <![CDATA[<p>Live Technical Support quickly routes service calls to HVAC pros who have decades of experience with specific types of equipment and problems.</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23993</guid>
      <pubDate>Tue, 25 Aug 2026 16:44:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23993-bluon-brings-back-best-in-class-live-tech-support-for-hvac-r-field-technicians</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/08/26/Bluon-Brings-Back-Best-in-Class-Live-Tech-Support-for-HVAC-R-Field-Technicians.webp?t=1787762392" type="image/jpeg" medium="image" fileSize="45610">
        <media:title type="plain">Bluon Brings Back Best-in-Class Live Tech Support for HVAC-R Field Technicians.jpg</media:title>
      </media:content>
      <media:content url="https://www.phcppros.com/ext/resources/2026/08/26/Bluon-Brings-Back-Best-in-Class-Live-Tech-Support-for-HVAC-R-Field-Technicians.webp?t=1787762392" type="image/jpeg" medium="image" fileSize="45610">
        <media:title type="plain">Bluon Brings Back Best-in-Class Live Tech Support for HVAC-R Field Technicians.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Articul8 AI and ASME Announce Industry-First Domain-Specific GenAI Model for Engineering Standards</title>
      <description>ASME and Articul8 AI are bringing generative AI to engineering standards, helping engineers, designers and technicians access trusted codes and standards more efficiently.</description>
      <content:encoded>
        <![CDATA[<p>ASME and Articul8 AI are bringing generative AI to engineering standards, helping engineers, designers and technicians access trusted codes and standards more efficiently.
</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23985</guid>
      <pubDate>Tue, 25 Aug 2026 12:05:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23985-articul8-ai-and-asme-announce-industry-first-domain-specific-genai-model-for-engineering-standards</link>
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        <media:title type="plain">Articul8 AI and ASME Announce Industry-First Domain-Specific GenAI Model for Engineering Standards.webp</media:title>
      </media:content>
    </item>
    <item>
      <title>Trane Technologies Introduces First Data Center Thermal Management Kits in Autodesk Revit and Autodesk Forma</title>
      <description>The new reference kits simplify engineering, help reduce redesign risk, and help accelerate deployment for high-density AI factories and data center projects.</description>
      <content:encoded>
        <![CDATA[<p><span data-olk-copy-source="MessageBody">The new reference kits simplify engineering, help reduce redesign risk, and help accelerate deployment for high-density AI factories and data center projects.</span></p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23983</guid>
      <pubDate>Tue, 25 Aug 2026 10:42:59 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23983-trane-technologies-introduces-first-data-center-thermal-management-kits-in-autodesk-revit-and-autodesk-forma</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/08/25/Trane-Technologies-Introduces-First-Data-Center-Thermal-Management-Kits-in-Autodesk-Revit-and-Autodesk-Forma.webp?t=1787676230" type="image/webp" medium="image" fileSize="10536">
        <media:title type="plain">Trane Technologies Introduces First Data Center Thermal Management Kits in Autodesk Revit and Autodesk Forma.webp</media:title>
      </media:content>
    </item>
    <item>
      <title>Continuum Launches ReFlow</title>
      <description>Continuum AI’s new ReFlow solution helps distributors optimize inventory, reduce excess stock and recover working capital.</description>
      <content:encoded>
        <![CDATA[<p>Continuum AI’s new ReFlow solution helps distributors optimize inventory, reduce excess stock and recover working capital.
</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23936</guid>
      <pubDate>Mon, 17 Aug 2026 13:12:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23936-continuum-launches-reflow</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/08/17/Continuum-Launches-ReFlow.webp?t=1786991107" type="image/jpeg" medium="image" fileSize="61558">
        <media:title type="plain">Continuum Launches ReFlow.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Houzz Announces 2027 Scholarship Program for Future Construction and Design Professionals</title>
      <description>The annual program awards five scholarships to students pursuing careers in construction, architecture, design and the skilled trades.</description>
      <content:encoded>
        <![CDATA[<p>The annual program awards five scholarships to students pursuing careers in construction, architecture, design and the skilled trades.</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23924</guid>
      <pubDate>Wed, 12 Aug 2026 14:24:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23924-houzz-announces-2027-scholarship-program-for-future-construction-and-design-professionals</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/08/12/Houzz-Announces-2027-Scholarship-Program-for-Future-Construction-and-Design-Professionals.webp?t=1786562822" type="image/jpeg" medium="image" fileSize="150004">
        <media:title type="plain">Houzz Announces 2027 Scholarship Program for Future Construction and Design Professionals.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>NIST Seeks Comments on New AI Evaluation Framework</title>
      <description>NIST welcomes input on the framework’s flexibility and scope, TEVV activities that may not be adequately addressed, and any aspects that warrant clarification or expansion.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; display: inline !important; float: none;">NIST welcomes input on the framework’s flexibility and scope, TEVV activities that may not be adequately addressed, and any aspects that warrant clarification or expansion.&nbsp;</span>
</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23912</guid>
      <pubDate>Mon, 10 Aug 2026 13:48:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23912-nist-seeks-comments-on-new-ai-evaluation-framework</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/08/10/NIST-Seeks-Comments-on-New-AI-Evaluation-Framework.webp?t=1786388097" type="image/jpeg" medium="image" fileSize="94137">
        <media:title type="plain">NIST Seeks Comments on New AI Evaluation Framework.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Strickland Tudor Joins CAMP Digital as Chief Revenue Officer</title>
      <description>A respected industry leader with more than 30 years of experience, Tudor will lead CAMP’s revenue organization and help accelerate the company’s continued growth/</description>
      <content:encoded>
        <![CDATA[<p>A respected industry leader with more than 30 years of experience, Tudor will lead CAMP’s revenue organization and help accelerate the company’s continued growth/&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23903</guid>
      <pubDate>Fri, 07 Aug 2026 14:39:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23903-strickland-tudor-joins-camp-digital-as-chief-revenue-officer</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/08/07/Strickland-Tudor-Joins-CAMP-Digital-as-Chief-Revenue-Officer.webp?t=1786132167" type="image/jpeg" medium="image" fileSize="140109">
        <media:title type="plain">Strickland Tudor Joins CAMP Digital as Chief Revenue Officer.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>AI in Your Business</title>
      <description>The use of Artificial Intelligence is no longer an option. It isn’t an experimental technology.</description>
      <content:encoded>
        <![CDATA[<p>The use of Artificial Intelligence is no longer an option. It isn’t an experimental technology.
</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23873</guid>
      <pubDate>Mon, 03 Aug 2026 00:00:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23873-ai-in-your-business</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/08/01/iStock-2233131222.webp?t=1785625932" type="image/jpeg" medium="image" fileSize="1145357">
        <media:title type="plain">iStock-2233131222.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Why Some Contractors Show Up in AI Answers And Others Don’t</title>
      <description>My house has a living room with a vaulted ceiling and a loft area above it. That means in summer, the temperatures can get a little uneve So out of curiosity, I asked ChatGPT a simple question</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">My house has a living room with a vaulted ceiling and a loft area above it. That means in summer, the temperatures can get a little uneve So out of curiosity, I asked ChatGPT a simple question</span></p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23854</guid>
      <pubDate>Mon, 03 Aug 2026 00:00:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23854-why-some-contractors-show-up-in-ai-answers-and-others-dont</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/07/30/iStock-2220668576.webp?t=1787228599" type="image/jpeg" medium="image" fileSize="152901">
        <media:title type="plain">iStock-2220668576.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Contractor Commerce Partners With Mediagistic</title>
      <description>Contractor Commerce teams with Mediagistic to help home service companies convert more customers online.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Contractor Commerce teams with Mediagistic to help home service companies convert more customers online.</span></p><br>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23861</guid>
      <pubDate>Thu, 30 Jul 2026 15:14:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23861-contractor-commerce-partners-with-mediagistic</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/07/30/Contractor-Commerce-Partners-With-Mediagistic.webp?t=1785442954" type="image/jpeg" medium="image" fileSize="129863">
        <media:title type="plain">Contractor Commerce Partners With Mediagistic.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Johnstone Supply Heartland Group Selects Augment as AI Partner</title>
      <description>Johnstone Supply Heartland Group has partnered with Augment to accelerate quote-to-cash With AI</description>
      <content:encoded>
        <![CDATA[<p>Johnstone Supply Heartland Group has partnered with Augment to accelerate quote-to-cash With AI</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23844</guid>
      <pubDate>Wed, 29 Jul 2026 12:54:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23844-johnstone-supply-heartland-group-partners-with-augment-to-accelerate-quote-to-cash-with-ai</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/07/29/Johnstone-Supply-Heartland-Group-Selects-Augment-as-AI-Partner.webp?t=1785348026" type="image/jpeg" medium="image" fileSize="116979">
        <media:title type="plain">Johnstone Supply Heartland Group Selects Augment as AI Partner.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Johnson Controls Introduces Absorption Chiller Reference Design Guide</title>
      <description>Johnson Controls unveils a new guide that helps data centers harness waste heat for cooling, reducing energy demand and maximizing AI computing capacity.</description>
      <content:encoded>
        <![CDATA[<p>Johnson Controls unveils a new guide that helps data centers harness waste heat for cooling, reducing energy demand and maximizing AI computing capacity.
</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23841</guid>
      <pubDate>Wed, 29 Jul 2026 11:52:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23841-johnson-controls-introduces-absorption-chiller-reference-design-guide</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/07/29/Johnson-Controls-Introduces-Absorption-Chiller-Reference-Design-Guide.webp?t=1785344614" type="image/jpeg" medium="image" fileSize="96686">
        <media:title type="plain">Johnson Controls Introduces Absorption Chiller Reference Design Guide.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Bobyard Plumbing Takeoff</title>
      <description>The new Plumbing Takeoff product helps contractors measure pipe runs, count components and move from P-series drawings to bid faster.</description>
      <content:encoded>
        <![CDATA[<p>The new Plumbing Takeoff product helps contractors measure pipe runs, count components and move from P-series drawings to bid faster.</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23808</guid>
      <pubDate>Wed, 22 Jul 2026 11:20:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23808-bobyard-plumbing-takeoff</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/07/22/Bobyard-Plumbing-Takeoff.webp?t=1784737786" type="image/jpeg" medium="image" fileSize="108158">
        <media:title type="plain">Bobyard Plumbing Takeoff.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Why Credibility Now Shapes How PHCP Brands Are Found</title>
      <description>For years, search has been one of the most reliable ways for customers to find information about services, products and companies. When someone needed an answer, they typed a question into Google. They scanned the results. They clicked a link. If your company had useful website content, strong keywords and credible backlinks, you were more likely to show up on the results page.</description>
      <content:encoded>
        <![CDATA[<p>For years, search has been one of the most reliable ways for customers to find information about services, products and companies.
When someone needed an answer, they typed a question into Google. They scanned the results. They clicked a link. If your company had useful website content, strong keywords and credible backlinks, you were more likely to show up on the results page.
</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23804</guid>
      <pubDate>Wed, 22 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23804-why-credibility-now-shapes-how-phcp-brands-are-found</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/07/22/iStock-2252530183.webp?t=1784734456" type="image/jpeg" medium="image" fileSize="261506">
        <media:title type="plain">iStock-2252530183.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>PHCPPros Off the Cuff: Liquid Cooling for Data Centers with NIBCO's Joe Choflet</title>
      <description>Tune in as PHC News Editor Steve Smith and Joe Choflet, vice president of sales and marketing at NIBCO, discuss why liquid cooling is quickly becoming the standard for modern data centers.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: -0.16px; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Tune in as PHC News Editor Steve Smith and Joe Choflet, vice president of sales and marketing at NIBCO, discuss why liquid cooling is quickly becoming the standard for modern data centers.</span></p><br>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23803</guid>
      <pubDate>Tue, 21 Jul 2026 16:25:34 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23803-phcppros-off-the-cuff-liquid-cooling-for-data-centers-with-nibcos-joe-choflet</link>
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        <media:title type="plain">PHCPPros Off the Cuff- Liquid Cooling for Data Centers with NIBCO's Joe Choflet.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Bluon and WEX Announce Strategic Agreement to Empower HVAC and Plumbing Contractors Nationwide</title>
      <description>The collaboration brings Bluon’s industry-leading HVAC-R equipment intelligence to WEX Field Service Management to drive contractor efficiency, technician productivity, and business growth.</description>
      <content:encoded>
        <![CDATA[<p>The collaboration brings Bluon’s industry-leading HVAC-R equipment intelligence to WEX Field Service Management to drive contractor efficiency, technician productivity, and business&nbsp;growth.</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23785</guid>
      <pubDate>Fri, 17 Jul 2026 15:28:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23785-bluon-and-wex-announce-strategic-agreement-to-empower-hvac-and-plumbing-contractors-nationwide</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/07/17/Bluon-and-WEX-Announce-Strategic-Agreement-to-Empower-HVAC-and-Plumbing-Contractors-Nationwide.webp?t=1784320482" type="image/jpeg" medium="image" fileSize="51734">
        <media:title type="plain">Bluon and WEX Announce Strategic Agreement to Empower HVAC and Plumbing Contractors Nationwide.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>New Trimble AI Takeoff Capabilities Cut MEP Estimating Time and Increase Accuracy</title>
      <description>AI-powered workflows streamline the bidding process to optimize workforce productivity and increase bid accuracy.</description>
      <content:encoded>
        <![CDATA[<p><span data-olk-copy-source="MessageBody">AI-powered workflows streamline the bidding process to optimize workforce productivity and increase bid accuracy.</span></p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23728</guid>
      <pubDate>Thu, 02 Jul 2026 12:53:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23728-new-trimble-ai-takeoff-capabilities-cut-mep-estimating-time-and-increase-accuracy</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/07/02/New-Trimble-AI-Takeoff-Capabilities-Cut-MEP-Estimating-Time-and-Increase-Accuracy.webp?t=1783014584" type="image/jpeg" medium="image" fileSize="189060">
        <media:title type="plain">New Trimble AI Takeoff Capabilities Cut MEP Estimating Time and Increase Accuracy.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Daikin Applied Announces Leadership Updates</title>
      <description>The appointments take effect July 1, 2026, and strengthen the company's operating model as it continues to support customers and execute its strategic priorities.</description>
      <content:encoded>
        <![CDATA[<p>The appointments take effect July 1, 2026, and strengthen the company's operating model as it continues to support customers and execute its strategic priorities.
&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23722</guid>
      <pubDate>Wed, 01 Jul 2026 12:27:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23722-leadership-updates-at-daikin-applied</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/07/01/Daikin-Applied-Announces-Leadership-Updates.webp?t=1782927286" type="image/jpeg" medium="image" fileSize="130502">
        <media:title type="plain">Daikin Applied Announces Leadership Updates.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>AI Adoption in Construction Takes More Than Speed</title>
      <description>Across industries, fast and complete adoption of AI is dominating conversation. The problem with speed is it often creates noise, duplicate tools and a workforce that feels like change is happening to them instead of with them.</description>
      <content:encoded>
        <![CDATA[<p>Across industries, fast and complete adoption of AI is dominating conversation. The problem with speed is it often creates noise, duplicate tools and a workforce that feels like change is happening to them instead of with them.
</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23705</guid>
      <pubDate>Wed, 01 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23705-ai-adoption-in-construction-takes-more-than-speed</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/06/30/Still003.webp?t=1782992067" type="image/jpeg" medium="image" fileSize="401778">
        <media:title type="plain">Still003.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>How to Show Up in AI Search</title>
      <description>A few years ago, we had water seeping up through our driveway. Given my career history, I like to think I know a little bit about plumbing, but this was a mystery. It happened every time it rained, but the seeping water lasted for days after the rain stopped.</description>
      <content:encoded>
        <![CDATA[<p>A few years ago, we had water seeping up through our driveway. Given my career history, I like to think I know a little bit about plumbing, but this was a mystery. It happened every time it rained, but the seeping water lasted for days after the rain stopped.
</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23702</guid>
      <pubDate>Wed, 01 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23702-how-to-show-up-in-ai-search</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/06/30/iStock-2233579000.webp?t=1782816716" type="image/jpeg" medium="image" fileSize="213188">
        <media:title type="plain">iStock-2233579000.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Volatility, Growth and Opportunity Define the Midyear PVF Market</title>
      <description>July marks the beginning of the third quarter and the midpoint of 2026, with global markets continuing to navigate geopolitical uncertainty stemming from the unresolved conflict between Iran, the United States and their regional allies.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">July marks the beginning of the third quarter and the midpoint of 2026, with global markets continuing to navigate geopolitical uncertainty stemming from the unresolved conflict between Iran, the United States and their regional allies.</span></p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23651</guid>
      <pubDate>Wed, 01 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23651-volatility-growth-and-opportunity-define-the-midyear-pvf-market</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/06/23/TW0726_datacenter-technicians.webp?t=1783268521" type="image/jpeg" medium="image" fileSize="1252727">
        <media:title type="plain">TW0726_datacenter technicians.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Knowledge Gap</title>
      <description>In my conversations with distributor sales teams across the country, one theme comes up more consistently than any other: finding information takes too long.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">In my conversations with distributor sales teams across the country, one theme comes up more consistently than any other: finding information takes too long.&nbsp;</span></p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23650</guid>
      <pubDate>Wed, 01 Jul 2026 00:00:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23650-knowledge-gap</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/06/23/iStock-1807598841.webp?t=1783268161" type="image/jpeg" medium="image" fileSize="691640">
        <media:title type="plain">iStock-1807598841.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>ServiceTitan Partners With All Within My Hands to Support Workforce Education</title>
      <description>ServiceTitan has partnered with All Within My Hands to support workforce education through the Metallica Scholars Initiative.</description>
      <content:encoded>
        <![CDATA[<p>ServiceTitan has partnered with All Within My Hands to support workforce education through the Metallica Scholars Initiative.
</p><br>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23711</guid>
      <pubDate>Tue, 30 Jun 2026 11:48:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23711-servicetitan-partners-with-all-within-my-hands-to-support-workforce-education</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/06/30/ServiceTitan-Partners-With-All-Within-My-Hands-to-Support-Workforce-Education.webp?t=1782838460" type="image/jpeg" medium="image" fileSize="301490">
        <media:title type="plain">ServiceTitan Partners With All Within My Hands to Support Workforce Education.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Rheem Honored at 2026 Manufacturing Leadership Awards</title>
      <description>Rheem's recognition highlights the company's continued commitment to innovation and digital leadership across its global HVAC and water heating business.</description>
      <content:encoded>
        <![CDATA[<p>Rheem's recognition highlights the company's continued commitment to innovation and digital leadership across its global HVAC and water heating business.</p><br>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23710</guid>
      <pubDate>Tue, 30 Jun 2026 10:36:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23710-rheem-honored-at-2026-manufacturing-leadership-awards</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/06/30/Rheem-Honored-at-2026-Manufacturing-Leadership-Awards.webp?t=1782833966" type="image/jpeg" medium="image" fileSize="243153">
        <media:title type="plain">Rheem Honored at 2026 Manufacturing Leadership Awards.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Probook Raises $40M to Scale AI Operating System for Home Services</title>
      <description>The investment comprises a $34 million Series A led by Andreessen Horowitz (a16z) and a $6 million Seed round led by Sequoia Capital.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">The investment comprises a $34 million Series A led by Andreessen Horowitz (a16z) and a $6 million Seed round led by Sequoia Capital. </span>
</p>]]>
      </content:encoded>
      <guid>http://www.phcppros.com/articles/23645</guid>
      <pubDate>Tue, 23 Jun 2026 09:55:00 -0400</pubDate>
      <link>https://www.phcppros.com/articles/23645-probook-raises-40m-to-scale-ai-operating-system-for-home-services</link>
      <media:content url="https://www.phcppros.com/ext/resources/2026/06/23/Probook-Raises-40M-to-Scale-AI-Operating-System-for-Home-Services.webp?t=1782226699" type="image/jpeg" medium="image" fileSize="221606">
        <media:title type="plain">Probook Raises $40M to Scale AI Operating System for Home Services.jpg</media:title>
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